AudioBoom

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AudioBoom
Type of site
On-Demand Audio & Podcasting Platform
Available inEnglish, Spanish
Traded asAIM: BOOM[1]
HeadquartersLondon, United Kingdom[2]
No. of locationsLondon, New York City, Melbourne & Mumbai
Area servedWorldwide
CEORobert Proctor
Key peopleDavid McDonagh, Jon Del Strother, Stuart Last, Ruth Fitzsimons
URLaudioboom.com
Alexa rankIncrease 23,048[3]
Launched2013; 7 years ago (2013)

AudioBoom PLC is an on-demand audio and podcasting distribution platform. AudioBoom offers business-to-business services to the radio, media and podcast industries.

AudioBoom's platform has been used to power on-demand audio for businesses including BBC, The Spectator[4] Associated Press, NBC Sports, Yahoo!, Cumulus Media and Westwood One.

The company is based in London with offices in New York, Melbourne and Mumbai. It became AIM-listed on the London Stock Exchange in 2014 as Audioboo Group Limited (AIM: BOOM).

History[edit]

The company was founded in 2009 as Audioboo Limited. The main shareholders were UBC Media Group and Slovar Limited[5]. In 2014 they sold their shares in a reverse takeover to the listed company One Delta plc., changing the name of the latter to Audioboom Group plc (AIM symbol BOOM)[6].

The AudioBoom mobile app was discontinued in May 2019.[7]

Features[edit]

AudioBoom provides hosting, publishing, distribution and monetization services for on-demand content. Key features include:

  • Unlimited audio hosting on branded content channels through a publisher dashboard
  • Automated distribution through partnerships with Apple Podcasts, CastBox, Deezer, Google Podcasts, iHeart, RadioPublic, Spotify, Stitcher and TuneIn.[8]
  • Embeddable media players
  • Advanced analytics and consumption data
  • Monetization through podcast sponsorships and a built-in ad network

Key users and partners[edit]

  • Russell Brand's podcast series, featuring Matt Morgan and resident poet Mr. Gee, launched exclusively on audioBoom in February 2015 and ended in May 2015.[9]
  • Cumulus Media publish on-demand content from over 450 of their radio stations.
  • Westwood One provide ad-sales services and distribute major syndicated radio shows through the platform.
  • Associated Press distribute hourly news updates to their partner websites using AudioBoom.
  • Zee TV post entertainment, news and general interest content across their Zee, DNAIndia and Ditto brands.
  • Kidd Kraddick In The Morning show joined in January 2013 and became the most popular channel on the platform.
  • The Guardian used the apps to liveblog news and gather reactions, including from the Gaza Strip and from the site of the Boston Marathon bombing.
  • Yahoo! Sports Radio host their Podcast Arena shows.
  • BBC Radio, including radios 2, 4 and 6, a number of local radio stations, and several World Service non-English language stations.[10]
  • The Premier League joined in late 2013, hosting its podcast[11] and promoting the use of audioBoom among Premier League clubs.
  • Stephen Fry[12] recorded a welcome message which was sent to all new users.

Alternatives[edit]

References[edit]

  1. ^ "audioBoom Group PLC".
  2. ^ "About audioBoom".
  3. ^ "audioBoom web traffic statistics". Alexa. April 15, 2015. Retrieved April 15, 2015.
  4. ^ "Spectator Radio". audioboom.com. Retrieved 2020-04-17.
  5. ^ "UBC Media : Update on progress of investment in Audioboo and proposed acquisition of 7digital".
  6. ^ "Acquisition, Name Change and Notice of AGM".
  7. ^ "Audioboom To Discontinue Mobile App for Recording and Podcast Listening". Audioboom. Retrieved 2019-06-19.
  8. ^ "Distribution Overview". Audioboom. Retrieved 2020-04-17.
  9. ^ "The Final Episode". Audioboom. Retrieved 2019-06-19.
  10. ^ "BBC gives the word to AudioBoo". Financial Times.(subscription required)
  11. ^ "audioBoom / Premier League".
  12. ^ Stephen Fry's audioBoom page.