Auto Bild

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Auto Bild
Auto Bild front page.png
Auto Bild sample cover
Editor Bernd Wieland
Categories Automobile magazine
Frequency Weekly
Circulation 555,500 (2012)
First issue 23 February 1986; 29 years ago (1986-02-23)
Company Axel Springer AG
Country Germany
Based in Hamburg
Language German
ISSN 0930-7095

Auto Bild (ISSN 0930-7095) is a leading German automobile magazine based in Hamburg, Germany.[1]

History and profile[edit]

Auto Bild was first published in the last week of February 1986.[2][3] The magazine is published by Axel Springer AG on a weekly basis.[4] The website of the magazine was started in 1996.[2] From May 2009 another magazine Auto Bild Motorsport began to appear weekly in Auto Bild.[5]

Auto Bild with its worldwide licensed editions, of which more than 7 million copies are sold every month, is published in 36 countries.[2] Foreign editions include France's Auto Plus,[6] the UK's Auto Express and Turkey's Auto Show. The magazine also has a Polish edition which is part of Axel Springer AG via its subsidiary Axel Springer Polska.[7] The Finnish edition of the magazine, Auto Bild Suomi, was started in 2004 and is published by Sanoma Magazines.[8][9] The Bulgarian version of the magazine is published under the name of Auto Bild Bulgaria which also published by Axel Springer AG.[10] In Spain its edition is published on a weekly basis with the original name by Axel Springer AG.[11] The Italian edition of the magazine, Auto Oggi, is licensed by Mondadori.[6] In 2008 its Romanian edition was launched by Ringier.[12] It is published on a bimonthly basis.[12] On 15 November 2012 the Argentina edition was started by Grupo Veintitres which holds the license of the magazine.[13]


In 2001 Auto Bild had a circulation of 792,000 copies in Germany.[4] The circulation of the magazine was 592,245 copies in Germany in 2010, making it the fourth best-selling European automobile magazine.[14] The same year its Spanish edition had a circulation of 32,484 copies.[11] Its circulation was 555,500 copies in 2012 in Germany[15]

See also[edit]


  1. ^ "Auto Bild (Germany)". Publicitas. Retrieved 24 May 2015. 
  2. ^ a b c "International Licensing 2012/2013" (PDF). Axel Springer. Retrieved 29 March 2015. 
  3. ^ Dick Hendrikse (September 1986). "Illiteracy: Threat to European Magazines?". Folio: the Magazine for Magazine Management 15. Retrieved 31 March 2015.  – via Questia (subscription required)
  4. ^ a b "Top 50 Special Interest magazines worldwide (by circulation)" (PDF). Magazine Organization. Retrieved 28 March 2015. 
  5. ^ "Auto Bild Motorsport becomes Europe largest motorsports magazine". Adnative. 9 April 2009. Retrieved 5 June 2015. 
  6. ^ a b Helena Hafstrand (1995). "Consumer Magazines in Transition". The Journal of Media Economics 8 (1). Retrieved 25 April 2015. 
  7. ^ "Axel Springer Polska acquires the Przeglad Sportowy sports paper". Axel Springer AG. 29 June 2007. Retrieved 1 April 2015. 
  8. ^ Jukka Pietiläinen. "Finnish mass media in the era of globalisation". Igni. Retrieved 4 April 2015. 
  9. ^ "Sanoma Magazines Finland Selects Neo by Anygraaf". Anygraaf Oy. Retrieved 6 April 2015. 
  10. ^ "Eastern Empires" (Report). Brussels: European Federation of Journalists. June 2003. Retrieved 7 April 2015. 
  11. ^ a b "World magazine trends 2010/2011. Spain" (PDF). FIPP. Retrieved 13 April 2015. 
  12. ^ a b "Auto Bild". Ringier. Retrieved 24 May 2015. 
  13. ^ "Grupo Veintitres Launches Auto Bild in Argentina". FIPP. 16 November 2012. Retrieved 24 May 2015. 
  14. ^ "World Magazine Trends 2010/2011" (PDF). FIPP. Retrieved 31 March 2015. 
  15. ^ "Annual Report 2012" (PDF). Axel Springer AG. Retrieved 30 March 2015. 

External links[edit]