BT Consumer

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BT Consumer
PredecessorBT Retail
HeadquartersBT Centre,
London, United Kingdom
Area served
United Kingdom
Key people
Marc Allera (CEO)[1]
ProductsFixedline telephony
Mobile telephony
Broadband internet
Digital television
OwnerBT Group

BT Consumer is the main retail division of United Kingdom telecommunications company BT Group that provides fixed-line, mobile, broadband and digital television to consumers in the UK. It buys access to some of these services from BT's other divisions: Openreach and EE. It is the largest consumer fixed-line and broadband ISP in the UK.[2][3]

It was established alongside BT Business (now BT Business and Public Sector) following a two-way split from former division, BT Retail in 2013 to allow BT to "better serve its customers and focus even more on delivering its strategic priorities". It took on the consumer operations of BT Retail that involved BT Consumer together with BT Wi-fi (part of BT Enterprises) and the consumer part of BT Ireland.[4][5] It retained its name following BT's new organisational structure that took effect in April 2016 after its acquisition of EE, with no changes made to the division.[6][7][8] On 28 July 2017, BT announced organisational changes to "simplify its operating model, strengthen accountabilities and accelerate its transformation" and involves bringing together its BT Consumer and EE divisions into a new unified BT Consumer division that will operate across three brands – BT, EE and Plusnet.[9][10][11][12] It will take effect from 1 April 2018.[2]


BT Consumer provides broadband, mobile, TV and Wifi services. It provides a standard broadband service with speeds of up to 17mb, as well as a fibre-optic service. Most homes get FTTC service at up to 40 Mbit/s broadband, those with FTTP will get up to 300 Mbit/s.[citation needed]

In 2016, BT stated that their Infinity fibre broadband packages was up to five times faster than the UK's average standard broadband speed.[13]

BT Mobile is a mobile virtual network operator (MVNO) in the United Kingdom and is a division of BT Group that was launched in March 2015.[14] It uses the EE network[15] via an MVNO agreement signed in March 2014[16] as well as using the spectrum BT won in the 2013's 4G auction.[15][17] EE is now owned by BT Group following a successful acquisition that was officially completed on 29 January 2016.[18][19] BT Mobile operates alongside BT Business Mobile which is provided by the BT Business division. BT Mobile currently offers handsets and SIM-only plans.


  1. ^ "Our team". EE. Retrieved 1 February 2016.
  2. ^ a b "Consumer". BT Group. Retrieved 24 November 2017.
  3. ^ "Facts & Figures". Ofcom. Retrieved 2 February 2016.
  4. ^ "BT Retail splits into two businesses". BT Today. BT Group PLC. Archived from the original on 23 February 2016. Retrieved 28 January 2016.
  5. ^ Williams, Christopher (30 July 2013). "BT splits BT Retail division to focus on BSkyB battle". The Telegraph. Retrieved 28 January 2016.
  6. ^ "BT announces new structure". BT News. BT Group PLC. 1 February 2016. Retrieved 24 November 2017.
  7. ^ "BT reports a 24% jump in quarterly profits amid revamp". BBC News. 1 February 2016. Retrieved 24 November 2017.
  8. ^ Palmer, Kate (1 February 2016). "BT unveils management overhaul as it reports 'seven-year high' in revenue growth". The Daily Telegraph. Retrieved 24 November 2017.
  9. ^ English, Simon (28 July 2017). "BT hints at its next boss in shake-up of consumer arm". London Evening Standard. Retrieved 24 November 2017.
  10. ^ "Organisation and senior management changes at BT". BT News & Media. BT Group PLC. 28 July 2017. Retrieved 24 November 2017.
  11. ^ Gwynn, Simon (28 July 2017). "BT brings EE and Consumer under combined leadership". Campaign. Retrieved 24 November 2017.
  12. ^ Hoscik, Martin (28 July 2017). "BT brings EE, Plusnet and BT brands into a new unified consumer division". SEENIT. Retrieved 24 November 2017.
  13. ^ "Broadband Packages". BT. Retrieved 2 February 2016.
  14. ^ "BT launches UK's best value 4G mobile data deal as a reward for its BT broadband customers". BT Group PLC. 25 March 2015. Retrieved 3 February 2016.
  15. ^ a b "BT returns to mobile phone market". BBC News. 25 March 2015. Retrieved 3 February 2016.
  16. ^ "BT and EE confirm UK MVNO agreement". BT Group PLC. 25 March 2014. Retrieved 3 February 2016.
  17. ^ "Ofcom announces winners of the 4G mobile auction". Ofcom. 20 February 2013. Retrieved 3 February 2016.
  18. ^ "BT Group PLC Completion of the acquisition of EE Limited". 4-traders. 29 January 2016. Retrieved 3 February 2016.
  19. ^ "EE is now part of BT". EE Limited. Retrieved 3 February 2016.

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