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IndustryBaby products
FoundedStockholm, Sweden (1961)
FounderBjörn Jakobson
HeadquartersFlag of Sweden.svg Solna, Sweden
Key people
Björn Jakobson (Founder) and
Lillemor Jakobson (Creative Designer)
Number of employees
around 100

Babybjörn is a Swedish family-owned company specializing in the manufacturing and marketing of baby products. It was founded in 1961 by Björn Jakobson, who in 2012 was awarded His Majesty The King’s Medal “for significant contributions to Swedish industry”.

The company’s first product was a bouncing cradle but today Babybjörn is best known for its baby carriers. Its first baby carrier was made in 1973.[1]

Babybjörn has received numerous awards for its designs over the years, among them IDSA’s award Design of the Decade and the Red Dot Design Award.


  1. ^ Stein, Sadie (June 29, 2012). "Who Made That Baby Bjorn". The New York Times. Retrieved 15 November 2013.

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