Bachelor of Business Management

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Bachelor of Business Management (BBM), sometimes known as a Bachelor of Management Studies,[1] is an undergraduate program of four years. The BBM degree is designed to teach students the skills necessary to perform leadership roles in the business and corporate world. And it is usually classified into 4 majors: Marketing Management, Financial Management, Operational Management and lastly Human Resource Development Management. It is called as Commerce BSCom Bachelor of science in commerce

Program content[edit]

The Bachelor of Business Management program allows students to specialize in a specific academic area including:


  1. ^ (2014-03-03). "Bachelor of Management Studies: University of Waikato". Archived from the original on 2014-03-23. Retrieved 2014-03-23.