Baldwin Hills Crenshaw Plaza
|Location||Los Angeles, California, United States|
|Address||3650 West Martin Luther King Boulevard|
|Opening date||November 10, 1947|
|Management||Capri Capital Partners Group|
|Owner||Capri Capital Partners Group|
|No. of stores and services||100+ (as of 2019)|
|No. of anchor tenants||4 (2 opened, 2 vacant)|
|Total retail floor area||870,000 sq ft (81,000 m2)|
|No. of floors||2|
Baldwin Hills Crenshaw Plaza (alternately BHCP) is a shopping mall located in the Baldwin Hills neighborhood of Los Angeles, California. This was one of the first regional shopping centers in the United States built specifically for the automobile. Two anchor buildings, completed in 1947, retain their original Streamline Moderne style. Since mid 1960s, the mall has become an anchor of surrounding African American communities which include a spectrum of socioeconomic classes.
The mall is managed by the Capri Capital Partners Group. Its remaining anchor stores are Macy's and TJ Maxx after the closure of Sears and Walmart. An additional net 2 million square feet (190,000 m2) of new development was approved by the city in 2018. The approved plan includes apartments, condominiums, a 400-room hotel, office space and additional stores. The mall has been seeking a buyer who would build out the approved plan. A sale to LIVWRK and DFH Partners is expected to close before the end of 2020.
The Crenshaw Center was the first post-WWII open-air retail complex in the state of California. It was one of the first regional shopping centers in the United States built specifically for the automobile. The center, which opened its doors on November 21, 1947, was anchored by a 200,000 square foot (19,000 m2), five-story branch of The Broadway department store, Woolworth variety store, and Vons supermarket. The Broadway Building, designed by Albert B. Gardner, is excellent example of Streamline Moderne architecture. Loading was done below ground via an underground service tunnel stretching the length of the property. The Crenshaw Center covered a gross area of 550,000 square feet (51,000 m²) on 35 acres (140,000 m2) with 13 acres (53,000 m2) of parking space for 7000 cars per days along Santa Barbara Avenue (now MLK Boulevard).
Silverwoods opened April 8, 1949, 22,500 square feet (2,090 m2), in size, Albert B. Gardener, architect. More retail stores were added to the complex in the early 1950s and mid 1960s, including a Desmond's department store. A bridge was built across MLK Boulevard (Santa Barbara Avenue at the time) to the north, to the May Company building that had opened on October 10, 1947. The building, although constructed by different parties, is also an excellent example of the Streamline Moderne architecture. The entire 7 acres (2.8 ha) block became part of the mall property.
The shopping complex underwent a massive renovation that started in mid-1986. Much of the original store by buildings was demolished. A two-level, enclosed regional shopping mall structure was built which included a new Sears as the third anchor. The The Broadway and May Company anchor stores were connected with a covered pedestrian bridge over Santa Barbara Avenue.
Renamed Baldwin Hills Crenshaw Plaza, the new indoor shopping complex opened its doors to the public with a grand opening ceremony in November 1989 by Los Angeles mayor Tom Bradley. The mall's size increased to 870,000 square feet (81,000 m2). The original May Company building became Robinsons-May in 1993.
On July 12, 1995, the first Magic Johnson Theatres opened as a 15-screen cinema complex. The grand opening featured many well-known celebrity guest such as then Los Angeles Mayor Richard Riordan and others. The mall contains an additional 115 new retail and specialty shops on over 40 acres (160,000 m2) of land which is located in one of the most densely populated and busiest areas in the United States. The original Broadway building became a Macy's in 1996 which closed 3 years later and became a three-story Walmart store in 2001. Lucky's supermarket was bought by Albertsons in mid-1999.
Capri Capital Partners
In early 2005, global investors Capri Capital Partners purchased the shopping mall. In September 2006, the Robinsons-May store rebranded as Macy's, making it its second entry to the mall after a 7 year hiatus since its first store closure in 1999. In 2010, the mall owners added a new interior embellishments, a modern and larger food court on the first level. Capri has also redesigned the theme Baldwin Hills Crenshaw Bridge to a glass see-through bridge overlooking Crenshaw Boulevard and Martin Luther King Jr. Boulevard. There was also new paint jobs to the Macy's and the now-closed Walmart historical buildings were painted from peach to bright white. New tenants with and after the second renovation included a new Cinemark XD Extreme multiplex cinema, Pink, Victoria's Secret, Forever 21 and Lane Bryant. New restaurants included Post & Beam, Chipotle Mexican Grill and Buffalo Wild Wings. The first phase of renovation was officially completed in November 2011. The original Broadway building became a Walmart in 2001, which closed on January 17, 2016. On November 7, 2019, it was announced that Sears would be closing this location a part of a plan to close 96 stores nationwide. The store closed on February 2020.
In 2017, a draft EIR was processed. With city council in 2018, the site received entitlements to transform the shopping mall into a 24-hour mixed-use complex with commercial, office and residential structures. The expansion on the 43 acres (17 ha) site would include: a luxury 400-room hotel and resort, an office tower with a penthouse level, an open-air plaza, mid to high upscale restaurants, acres of public space, a multi-story parking structure and residential units with low-rise condominiums and apartments.
In April 2020 the CIM Group agreed to buy the mall for more than $100 million. It cited the mall's proximity to a soon-to-open light rail station, and it planned to convert the former Sears and Walmart into offices, in order to drive more foot traffic into the remaining retail stores. However by June 2020 the sale was dropped due to community opposition to the plan without the residential component. The mall was closed for much of 2020 due to the COVID-19 pandemic. A sale to LIVWRK and DFH Partners is expected to close before the end of 2020. During the transition to a new owner, community leaders and groups have expressed concern about African American ownership and participation in the project.
As African Americans began moving to the Crenshaw District and Baldwin Hills in the mid 1960s, the mall has been an anchor of the African American community of a spectrum of socioeconomic classes with a Black Santa Claus and dozens of minority-owned businesses are tenants. In 1976, May Company offered space to the Museum of African American Art on the third floor of what later became Macy's. Samella Lewis, who had founded the museum in 1975, wanted "to provide art services to students, scholars, teachers and lay persons concerned with the art and cultural history of the peoples of the African Diaspora."
The area is becoming more ethnically diverse and gentrified, through redevelopment within the neighborhood and region spurred by the plans for the Crenshaw/LAX Line light rail line. Martin Luther King Jr. underground station will serve the shopping center and the adjacent Kaiser Permanente medical facility at Marlton Square. It is currently under construction and is slated to open in mid 2021.
- "Baldwin Hills Crenshaw Plaza partners with 93.5 The Beat FM". www.baldwinhillscrenshawplaza.com (Press release). Retrieved October 9, 2020.
Baldwin Hills Crenshaw Plaza (“BHCP”) is pleased to announce...
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Built in 1947, the Baldwin Hills Crenshaw Plaza was the first open-air mall in the nation. Originally called the Broadway-Crenshaw Center, the mall was a 550,000-square-foot retail wonder.
- "Baldwin Hills Crenshaw Plaza". Los Angeles Conservancy. Retrieved October 7, 2020.
The Baldwin Hills – Crenshaw Plaza, formerly known as the Broadway-Crenshaw Center, is located at the intersection of Martin Luther King, Jr. and Crenshaw Boulevards.
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- "History". www.baldwinhillscrenshawplaza.com. Retrieved June 3, 2017.
The Baldwin Hills district of Los Angeles developed the Broadway-Crenshaw Center in November, 1947. This center is considered the oldest regional shopping center in operation in the United States.
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