|Headquarters||Liuzhou, Guangxi, China|
|Matt Tsien (Shanghai-GM-Wuling vice president)|
|Parent||SAIC-GM-Wuling Automobile, joint venture between General Motors, SAIC Motor and Wuling Automobile Company Limited.|
Baojun (simplified Chinese: 宝骏; traditional Chinese: 寳駿; pinyin: Bǎojùn; literally: "Treasured Horse") is a Chinese automobile marque owned by a joint venture of General Motors and SAIC Motor, SAIC-GM-Wuling Automobile.
The Baojun marque was established in 2010 as a cheaper alternative to existing GM brands Chevrolet and Buick, which are also on sale in China. The joint venture's commercial vehicles remain under the Wuling Automobile marque. The company's products compete with domestic Chinese manufacturers such as Chery, Geely, Changan, Haval and Trumpchi.
The joint venture also offers a localized version of the Daewoo Matiz, known as the Baojun Lechi. In 2014, a third model (the Baojun 610) was announced at Auto China. At Auto Shanghai in 2015, the company introduced the Baojun 560 SUV. And in July 2014, SAIC-GM-Wuling launched the 730, a seven-seater MPV.
Baojun Lechi/Lechi Cross
The Baojun 310 is a subcompact car. Its estate version is called 310W, while the 330 is the sedan variation.
The Baojun 360 is a compact MPV.
The Baojun 530 is a compact crossover SUV. It replaces the 560.
The Baojun 560 is a compact crossover SUV. It is replaced by the 530.
The Baojun 610 is a compact hatchback. Its sedan version is called 630.
The Baojun 730 is a compact MPV slotted above the 360. For the second generation model, it is sold under Wuling brand as the Cortez in Indonesia.
|Wikimedia Commons has media related to Baojun vehicles.|
- "GM Launches China-Only Baojun Brand". foxnews.com. News Corporation. 9 August 2011. Retrieved 27 April 2016.
- Ramsey, Jonathon (July 19, 2010). "GM launches new low-cost brand in China and it's a 'treasured horse'". Autoblog. Retrieved December 1, 2010.
- Shirouzu, Norihiko (Nov 18, 2012). "GM ups capacity in no-frills China car market". reuters.com. Thompson Reuters. Retrieved November 23, 2012.
- Meet GM's Secret Weapon In China: Baojun - Joann Muller, Forbes, 29 July 2015
- Why General Motors Continues to Post Record Sales Results in China - Daniel Miller, The Motley Fool, 6 January 2017
- GM sales rise 4.4%, top 4 million in 2017 as Cadillac, Baojun shine - Automotive News China, 5 January 2018
- "First Baojun 630 Passenger Car Rolls Off Line at SAIC-GM-Wuling". GM Media. November 22, 2010. Retrieved December 1, 2010.
- Motor Trend 9 August 2011
- "General Motors Announces Investment Plans and Vision for China Operations". media.gm.com. General Motors. 20 April 2014. Retrieved 18 July 2015.
- "Baojun 560 SUV Debuts at Auto Shanghai 2015". media.gm.com (News release). 2015-04-20. Retrieved 21 April 2015.
- "SAIC-GM-Wuling Launches Baojun 730 Family Vehicle". Media GM. 30 July 2014. Retrieved 17 July 2015.
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