The Barrie Advance is a weekly newspaper serving Barrie, Ontario.
The newspaper was founded in 1987 by Metroland Media Group. Shortly after publishing its first issue, the Advance purchased the former Barrie Banner, a community newspaper with more than 20-years history in the Barrie area. The Advance changed its name to the Banner Advance, shortly after the purchase, to incorporate the two newspapers, later evolving into the Barrie Advance as it is named today.
The Barrie Advance serves as head office for the Metroland Media Group Simcoe County Division, which includes the Alliston Herald/Courier, Collingwood Connection, Midland Mirror and Orillia Today newspapers.