Beautiful Game Studios

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Beautiful Game Studios
Industry Video game industry
Founded 2003; 15 years ago (2003)
Headquarters Wimbledon, London, England
Key people
Roy Meredith (general manager)
Products Championship Manager series
Parent Square Enix Europe

Beautiful Game Studios is a British video game developer based within the Wimbledon district of London, England. Founded in 2003,[1] the studio was announced on 30 January 2004, as internal development team of Eidos Interactive (later renamed Square Enix Europe), that would focus on the development of Championship Manager, after the original developer of the series, Sports Interactive, departed from Eidos Interactive in 2003.[2]

On 25 November 2009, after Eidos Interactive was acquired by Square Enix and renamed Square Enix Europe, the company announced that Beautiful Game Studios would undergo restructuring "to build a successful commercial future for the Championship Manager brand".[3] Within that restructuring, around 80% of jobs were cut or relocated to Eidos Shanghai in a cost-cutting exercise, while Roy Meredith was kept as general manager.[4]

On 7 September 2010, Beautiful Game Studios announced that they had entered into a strategic partnership with Chinese publisher Shanda Games, which granted them distribution of upcoming Championship Manager games in China.[5] The partnership grew largely from the then-enlarged Eidos Shanghai studio's previous work with Shanda Games, as well as long-term communications between Beautiful Game Studios, Eidos Shanghai and Shanda Games.[6] The resulting project, Championship Manager: World of Football, was announced on 19 July 2011.[7] The game was set to be a free-to-play massively multiplayer online game,[8] however the game was never released, making Championship Manager 2010, released on 11 September 2009, the latest game to be developed by Beautiful Game Studios.


  1. ^ Staff (26 November 2009). "Square Enix Restructures Beautiful Game Studios, Cuts Positions". Gamasutra. Retrieved 29 October 2017. 
  2. ^ Jenkins, David (30 January 2004). "Eidos Creates Internal Dev Team". Gamasutra. Retrieved 29 October 2017. 
  3. ^ Elliott, Phil (25 November 2009). "Beautiful Game Studios to be restructured". Retrieved 29 October 2017. 
  4. ^ de Matos, Xav (26 November 2009). "Square Enix makes cuts to Beautiful studio". Engadget. Retrieved 29 October 2017. 
  5. ^ GamesIndustry International (7 September 2010). "Beautiful Game Studios/Shanda Games deal". Retrieved 29 October 2017. 
  6. ^ Orry, James (7 September 2010). "The changing face of Beautiful Game Studios -". Retrieved 29 October 2017. 
  7. ^ Parfitt, Ben (19 July 2011). "F2P Championship Manager MMO revealed". MCV. Retrieved 29 October 2017. 
  8. ^ Olivetti, Justin (19 July 2011). "Square Enix invites Championship Manager into the MMO club". Engadget. Retrieved 29 October 2017.