Billboard Frolics

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Billboard Frolics
Directed byFriz Freleng
Produced byLeon Schlesinger
StarringBilly Bletcher (unc.)
Cliff Nazarro (unc.)
Music byBernard B. Brown
Norman Spencer (unc.)
Animation byCal Dalton
Sandy Walker
Rod Scribner (unc.)
Distributed byWarner Bros.
Release date
November 18, 1935
Running time
7 minutes

Billboard Frolics is one of the Merrie Melodies series of animated theatrical shorts, showcasing the song Merrily We Roll Along (which would later become the opening theme for the Merrie Melodies cartoons, starting with Boulevardier from the Bronx).


The plot consists of signs and billboards coming to life and dancing to the song, and eventually a chick (parody of the Bon Ami chick) jumps down and starts interacting with the environment. A cat sees the chick and starts chasing him, and the other advertisements (including parodies of His Master's Voice and an Arm & Hammer logo) rally to protect the chick.

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