Billy Simmonds

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Billy Simmonds
Billy Simmonds 2017.jpg
Simmonds in 2017
Born (1980-11-21) 21 November 1980 (age 40)
OccupationDirector of Eco Superfoods
Known forINBA Mr Universe 2009 Title

Billy Simmonds is an entrepreneur, martial artist and winner of the 2009 INBA Mr Universe title.[1] An authority in health and nutrition, he has served as a strength and conditioning coach to athletes around the world, and is the founding director of Eco Superfoods.[2]

Whilst diverse in his pursuits, most notably Billy is an advocate for healthy eating, the environment, and kindness towards people and animals.[3]


On the day of his 18th birthday, Billy registered his first finance business called the Australian Credit Network. He pursued a career in finance for approximately 15 years working as a broker, financial planner and corporate banker. In 2011, he was awarded Corporate Solutions Executive of the Year by The Commonwealth Bank.[1][4]

In 2012, Billy left his career in finance to launch PRANAON, a natural and vegan-friendly range of fitness nutrition products.[5]

While developing PRANAON, Billy worked as a live action performer specialising in martial arts, dance and fire artistry. He was also part of the fight cast at Movie World in the Gold Coast, where his main character to perform was Batman.[6]

In 2014, Billy co-founded Eco Superfoods, a 100% vegan company which has grown to become a multi million-dollar success. Today, the Eco Group of Companies develops, manufactures and distributes brands including PRANAON throughout Australia, New Zealand, the Middle East and South East Asia.[2]

In 2015, PRANAON was awarded Vegan Supplement Brand of the Year, and Best Natural Product of 2016 by Australia’s largest retailer of sports nutrition — Nutrition Warehouse.[7]

In 2017, Billy was awarded Entrepreneur of the Year for Australia's Northern Region.[8]

Bodybuilding, Powerlifting & Fitness[edit]

In 2009, Billy made one of his greatest achievements and won the INBA Mr Universe title in Hollywood, California. He was the first vegetarian/vegan to win the title since Bill Pearl in 1971.[1]

While the myth still exists that a professional bodybuilder needs to consume vast amounts of meat and dairy to build muscle, Billy eats a purely vegan diet. In an interview with Living Vegan magazine, Billy states "Vegan Bodybuilding is not only possible, it’s optimal. Within three years from first lifting weights properly and walking on a bodybuilding stage as a novice, I had won Mr Universe and become a professional Bodybuilder. Steroids? Meat? Not a chance!" [9]

Billy's muscle gain is 100% natural, proven by Olympic standard testing.[10][11][12]

In 2014, Billy Simmonds was one of five professionally classed natural male bodybuilders in Australia, as defined by the World Anti-Doping Authority.[1]

Billy is also a competitive Powerlifter with the International Powerlifting Federation,[13] which follows the IOC and WADA drug testing standards. In 2011, Billy placed within the top five of his powerlifting division in Australia and won gold in the 102 kg Queensland State Titles.[1]

In 2011, Billy broke two world records on national television in front of 45 million home viewers.[14]

  • Bench Press: Most Weight: 1 minute: 2,640 kg.
  • Squats: 1 minute: 11 Reps with 82 kg (combined weight).

Today, Billy regularly participates in CrossFit and incorporates Olympic lifting to support his martial arts training.[15][16]

Lifting Statistics[edit]

  • Bench: 150 kg
  • Squat: 225 kg
  • Deadlift: 275 kg
  • Bicep Curl: 90 kg
  • Clean & Press: 120 kg
  • Leg Press: 120 kg


Competition History[edit]

  • 2007 INBA Queensland Titles 2nd Place
  • 2008 CAPO Deadlift Competition 3rd Place
  • 2009 INBA Brisbane Titles 2nd Place
  • 2009 INBA Natural Olympia Equal 5th
  • 2009 INBA Natural Universe 1st Place
  • 2010 UQPWC IPF Powerlifting Summer 3rd Place
  • 2010 UQPWC IPF Powerlifting Autumn 2nd Place 2011 UQPWC QLD State Titles 1st Place
  • 2011 UQPWC QLD State Titles 1st Place
  • 2014 CrossFit Open
  • 2015 CrossFit Open
  • 2016 CrossFit Open


Advocacy Work and Public Speaking[edit]

Billy Simmonds has been a guest speaker at Green Earth Day,[18] The Sustainable Living Festival,[19] Vegan Business Lifestyle Tour,[20] The Australian Fitness Industry and Leisure Show[21] and World Vegan Day.[22]

In 2016, Billy became the key spokesperson for a national high school speaking tour titled Strength in Kindness, which inspires young Australian’s to lead fulfilling, ethical and healthy lifestyles.[23]

Similarly in 2016, Billy partnered with Clean-up Jakarta Day and toured several high schools in Indonesia to teach students about the importance of recycling.[24]

Billy has since expanded his outreach to groups experiencing hardship, such as those recovering from drug and alcohol addiction.

In 2019, Billy will publish his first book titled Strength in Kindness "Breaking limitations, smashing stereotypes, and generating limitless power and energy, through mindfulness and compassion". [25]

Martial Arts[edit]

Billy holds a second degree martial arts black belt in Hapkido and a third degree black belt in Taekwondo. He is skilled in numerous styles of martial arts including Muay Thai, Capoeira, Wushu and Brazilian jiu-jitsu.[26]

In 2004, Billy moved to South Korea to teach Hapkido in the coastal mountains of Busan.[1] In 2015, he returned to South Korea to advance to a higher level of black belt at Kukkiown, the headquarters of the World Taekwondo Federation. Billy was awarded Senior Student of the Year by the Tans Taekwondo organisation in 2015. He also competed in the 2016 Pan Pacific Masters Games winning 4th place in technical breaking and 2nd place in power-breaking.[27]

Role Models[edit]

Billy is inspired by Bruce Lee, Elon Musk, Tony Robbins, Richard Branson, and Arnold Schwarzenegger.[28]


  1. ^ a b c d e f g h "INBA Professional Profile Billy Simmonds" (PDF). INBA.
  2. ^ a b "Eco Superfoods". Retrieved 14 November 2016.
  3. ^ "Billy Simmonds, vegan bodybuilder". Great Vegan Athletes. 12 May 2012. Retrieved 14 November 2016.
  4. ^ "Billy Simmonds Star Profile –". Retrieved 14 November 2016.
  5. ^ "Protein Powders Online | Best Natural, Organic & Vegan Protein Powder". Prana. Retrieved 14 November 2016.
  6. ^ "Profile – Billy Simmonds Blog". Retrieved 14 November 2016.
  7. ^ "Supplement Awards 2016 - Big Brands, Warehouse Prices!". Retrieved 14 November 2016.
  8. ^ "news - EY - 2017's top Queensland Entrepreneurs revealed". Retrieved 16 October 2017.
  9. ^ "Billy Simmonds | Not Your Typical TreeHugger". Retrieved 15 November 2016.
  10. ^ Pilon, Mary (4 January 2012). "Vegans Muscle Their Way Into Bodybuilding". The New York Times. ISSN 0362-4331. Retrieved 15 November 2016.
  11. ^, Deni Kirkova for (20 August 2015). "15 vegan bodybuilders stronger than the henchest guy in the gym". Metro. Retrieved 15 November 2016.
  12. ^ "Billy Simmonds Star Profile –". Retrieved 15 November 2016.
  13. ^ "IPF - International Powerlifting Federation IPF". Retrieved 15 November 2016.
  14. ^, Unicorn Designers -. "World Record Holders and Breakers - Billy Simmonds". Retrieved 15 November 2016.
  15. ^ "Team: Reebok CrossFit Gold Coast". CrossFit Games. Retrieved 15 November 2016.
  16. ^ "Athlete: Billy Simmonds". CrossFit Games. Retrieved 15 November 2016.
  17. ^ "Reflex Billy Simmonds".[permanent dead link]
  18. ^ Leigh-Chantelle. "Great Green Day Out & the future of Green Earth Group". Retrieved 14 November 2016.
  19. ^ "Vegan Body Building «  UPROAR". Archived from the original on 19 February 2017. Retrieved 14 November 2016.
  20. ^ "Vegan Lifestyle Speaking Tour - Sydney". Archived from the original on 15 November 2016. Retrieved 14 November 2016.
  21. ^ "Special Guests - Fitness & Health Expo". Archived from the original on 15 November 2016. Retrieved 14 November 2016.
  22. ^ "Billy Simmonds's schedule for World Vegan Day 2015". Retrieved 14 November 2016.
  23. ^ "Strength in Kindness - - In Defense of Animals". - In Defense of Animals. Archived from the original on 15 November 2016. Retrieved 14 November 2016.
  24. ^ "Billy Simmonds - Videos | Facebook". Retrieved 14 November 2016.
  25. ^ "strengthinkindness – Break Limitations". Retrieved 14 November 2016.
  26. ^ "6 Ripped Vegans You Should Follow". Muscle & Fitness. Retrieved 14 November 2016.
  27. ^ "Pan Pacific Masters Games 2016 Results" (PDF).
  28. ^ "Vegetarian Athletes: Billy Simmonds - Body Builder // Animals Australia Unleashed". Retrieved 15 November 2016.

External links[edit]