boats.com, Inc was founded in 1999, a private, venture capital funded business located at Pier 38, The Embarcadero, in San Francisco. In August, a venture capital funding round generated 21 million dollars second-round investment.
January 2000, boats.com, Inc. agrees from The Cobalt Group (NASDAQ: CBLT) to acquire YachtWorld.com, a popular online yachting marketplace, the first Internet content deal within the boating industry.
May 2004, British Marine Federation (BMF) support for boats.com European Marine Industry Web Awards.
In September 2004, Boats.com, Inc was purchased by Trader Publishing Company, a joint business venture of Landmark Media Enterprises and Cox Enterprises.
September 2006, Landmark Media Enterprises and Cox Enterprises split the assets of Trader Publishing and YachtWorld became part of Dominion Marine Media, a subsidiary of Dominion Enterprises, LLC which was in turn a subsidiary of Landmark Media Enterprises.