Briner was the first Western sports executive to enter China after the Cultural Revolution and introduced National Basketball Association games to Chinese television. He developed major tennis tournaments in several countries including Israel, Cuba, South Africa and the Soviet Union. Briner earned a bachelor's degree in business and English from Greenville College.
Briner was also a prolific writer, regularly contributing to the New York Times and Sports Illustrated. His books include Roaring Lambs, Lambs Among Wolves, and The Management Methods of Jesus. Briner finished his final book, The Final Roar, shortly before dying of abdominal cancer in 1999.
- Roaring Lambs, a 2000 compilation album of CCM artist recordings.
- Litsky, Frank. Bob Briner, 63, Innovator in Tennis and Television, The New York Times, June 20, 1999
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