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Founded 1999
Founders Joe Gustafson
Headquarters Waltham, MA, USA
Key people

Greg Flynn, President and CEO

Joe Gustafson, Founder & Chairman

Brainshark is a privately held technology company based in Waltham, Massachusetts that provides a sales enablement platform and product suite.


Brainshark provides Web-based applications and products, delivered via software as a service (SaaS), to help companies improve sales effectiveness and productivity. The company offers a sales enablement platform and product suite.[1]

The company’s core product is Brainshark On-Demand, which lets users create, share and track online video presentations that can be viewed at any time, on computers, smartphones, and tablet computers.[2] Additional modules are available, including Brainshark Rapid Learning for eLearning course and student management.[3] The company also offers a free version of its software called myBrainshark.[4] Users can also turn presentations into YouTube videos.[5]

To create a Brainshark, you upload a PowerPoint deck or other business content (e.g. document, image, or video) to the hosted site and then use the telephone or computer microphone to record voice narration.[6] You can add additional features such as polls, quizzes, attachments, etc.[7] The final presentation can be delivered via a Web link or can be embedded in a Web page, and you can track various statistics, including who viewed your presentation and time spent viewing it, and receive reports and alerts of viewing activity.[8]

In October 2011, Brainshark released SlideShark,[9] a mobile app for the Apple iPad[10] and Apple iPhone[11] that lets users properly display PowerPoint presentations on iOS devices, with animations, graphics, fonts, videos and hyperlinks intact.[12] You can also use SlideShark to share PowerPoint content online and track viewing behavior.[13] SlideShark's Broadcasting capabilities let mobile presenters invite in-person and remote meeting attendees to view their presentations live over the Web.[14] The "Presenter Mode" feature lets users view slide notes and thumbnails on the iPad while presenting – while the audience sees only the slide content on a separate screen.[15] The basic single-user version of SlideShark is free, with paid upgrades available, including SlideShark Team Edition, a version for businesses with enhanced content management and reporting features.[13]

Brainshark is used in a wide range of industries, including insurance,[16] healthcare,[17] financial services,[18] technology,[19] non-profit,[20] and others for training,[21] sales and marketing,[22] channel,[23] and corporate communications.[17]


  1. ^ CMSwire, "Brainshark Gives Sales Reps Single Point of Content Access With New Sales Enablement Portal," 9 April 2013,
  2. ^ DMConfidential, “Q&A With Brainshark: The Value of Video Presentations for Demand and Lead Gen,” 12 February 2013,
  3. ^ Mass High Tech, “Brainstorm leads to Brainshark's 'rapid e-learning' play,” 11 July 2005,
  4. ^ The New York Times, “Brainshark Launches Free Service: Takes on Slideshare,” 21 September 2009,
  5. ^ Entrepreneur, “myBrainshark Makes Your PowerPoint a Big Star on YouTube,” 8 September 2010, "Archived copy". Archived from the original on 4 December 2010. Retrieved 12 November 2010. 
  6. ^ Entrepreneur, “myBrainshark Makes Your PowerPoint a Big Star on YouTube,” 8 September 2010, "Archived copy". Archived from the original on 4 December 2010. Retrieved 12 November 2010. 
  7. ^ Brainshark's website, “Create Presentations,”
  8. ^ Brainshark's website, “Enrich and Manage Presentations,”
  9. ^ TheNextWeb, "PowerPoint on the iPad? SlideShark Makes it Happen Seamlessly," 18 October 2011,
  10. ^ USAToday,"SlideShark: PowerPoint on the iPad", 2 November 2011,
  11. ^ PCWorld, “App Spotlight: SlideShark Puts PowerPoint in Your Pocket,” 5 September 2012,
  12. ^ BusinessNewsDaily, “SlideShark Lets Mobile Users Broadcast Their Presentations Live, Over the Web,” 26 March 2013,
  13. ^ a b InformationWeek, "iPad PowerPoint App Swims Into The Enterprise", 3 February 2012,
  14. ^ VentureBeat, “SlideShark Now Lets You Broadcast Presentations Live from your iPhone or iPad,” 26, 2013,
  15. ^ ReadWriteWeb, "Giving iPad PowerPoint Presentations Just Got a Lot Better,” 15 May 2012,
  16. ^ Insurance Networking News, “Top 5 Trends for 2013 — Mobility,” 1 December 2012,
  17. ^ a b Insurance & Technology, “Innovating in a Down Market: BCBS of Florida Leverages Brainshark,” 5 May 2009,
  18. ^ BtoB, “Curian Capital Delivers a Differentiator to Advisers,” 9 March 2009, "Archived copy". Archived from the original on 5 March 2012. Retrieved 12 November 2010. 
  19. ^ CITEworld, “Red Hat to Employees: Yes, Please Bring New Apps to Work,” 4 February 2013,
  20. ^ The Wall Street Journal, “Helping Themselves,” 22 April 2009,
  21. ^ Mobile Enterprise, “NASA Uses iPads and SlideShark for Deep Sea Training,” 11 October 2012,
  22. ^ DemandGen Report, “Brainshark Launches Sales Enablement Portal,” 21 May 2013,
  23. ^ Channel Marketer Report, “Brainshark Channel Edition Aims To Speed Onboarding, Training, And Marketing Development For Improved Sales Results,” 23 January 2012,

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