Breastaurants are restaurants that employ skimpily-dressed female waiting staff. The term dates from the early 1990s, after restaurant chain Hooters opened in the United States. The format has since been adopted by other restaurants, including Redneck Heaven, Tilted Kilt Pub & Eatery, Twin Peaks, Bombshells, Bone Daddy's, Ojos Locos, Chula's, Bikinis Sports Bar & Grill, Racks, Show-Me's, Mugs & Jugs, and The WingHouse Bar & Grill.
These restaurants often use a sexual double-entendre brand name and may also have appropriate themes, both in decoration and menu. The restaurants may offer perks for customers, such as alcohol and flirty servers.
Hooters is credited as the first breastaurant, having operated since 1983. Other companies soon adopted the format. According to food industry research firm Technomic, the top three breastaurant chains in the United States after Hooters each had sales growth of 30% or more in 2011.
In October 2012, Bikinis Sports Bar & Grill successfully registered the term "breastaurant" as a trademark with the United States Patent and Trademark Office; but as of May 24, 2019 the trademark lapsed under section 8, "Continued use not filed within Grace Period". Bikinis Sports Bar & Grill had closed its last restaurant on December 23, 2018.
Restaurants staffed by males, with a similar focus on server appearance include Tallywackers, featuring scantily clad men, which opened in Dallas, Texas, in May 2015 and closed in August 2016. In Japan, there are establishments such as Macho Cafe and Macho Meat Shop, where brawny men serve food and drinks.
- Bikini barista
- Butler café
- Café con piernas
- Cosplay restaurant
- Hooters Air
- Host and hostess clubs
- Maid café
- Playboy Club
- Sip 'n Dip Lounge
- Space Dandy
- Wet T-shirt contest
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- "Breastaurant Boom: Hooters-style eateries experience a mini-boom". Fox News.
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- "Breastaurant Trademark Information". Trademarkia. Retrieved June 27, 2019. CS1 maint: discouraged parameter (link)
- Dinges, Gary (December 13, 2018). "'Breastaurant' chain Bikini's shuttering last remaining location, rolling out new concept". Austin American-Statesman. Retrieved June 27, 2019. CS1 maint: discouraged parameter (link)
- "Tallywackers, Dallas' male Hooters, has closed | GuideLive". GuideLive. August 10, 2016. Retrieved May 13, 2017.
- Peter Holley (June 2, 2015). "There's finally a Hooters-style restaurant featuring men. It's called Tallywackers". Washington Post.
- Brian Ashcraft. "Japan's Macho Cafe Is Like Hooters in Reverse". Kotaku. Gawker Media.
- Brian Ashcraft. "Japan's Macho Restaurant Serves Up Real Beefcakes". Kotaku. Gawker Media.
- Saxena, Jaya (June 19, 2018). "Is There a Place for Hooters in 2018?". GQ. Archived from the original on November 29, 2020. Retrieved September 18, 2018. CS1 maint: discouraged parameter (link)