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BurgerFi

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BurgerFi International, LLC
BurgerFi
TypePrivate (2011-2020)
Public (since 2020)
NasdaqBFI
IndustryRestaurants
GenreFast casual restaurant
FoundedFebruary 2011; 10 years ago (2011-02), in Lauderdale-by-the-Sea, Florida, United States [1]
FounderJohn Rosatti
Headquarters,
United States
Number of locations
120
Areas served
United States, Mexico, Middle East, United Kingdom
Key people
Julio Ramirez (CEO)
ProductsBurgers, Veggie Burgers, Fries, Onion Rings, Hotdogs, Custard, Beer, Wine
RevenueIncrease US$34.7 million (2020)
Number of employees
700 (2020)[3]
WebsiteBurgerFi.com

BurgerFi International, LLC (doing business as BurgerFi) is an American fast casual restaurant chain focused on hormone-free and antibiotic-free angus hamburgers, french fries, hot dogs, and custard. The first location was opened in February 2011 in Lauderdale-by-the-Sea, Florida.[2]

Since its founding, BurgerFi is among the nation's fastest-growing better burger concepts[4] with 120 restaurants in the U.S. and abroad. BurgerFi was named “Best Burger Joint” by Consumer Reports and fellow public interest organizations in the 2019 Chain Reaction Study.[5]

History

The vision for BurgerFi was first born from the success generated from the founder, John Rosatti's restaurant in Delray Beach, Florida, and its all-natural Angus "CEO Burger" that became the restaurant's top seller. The vision was to bring this better burger concept to more of the country.

In 2011, the first BurgerFi opened in Lauderdale-By-The-Sea, built in a long-standing Burger King location that had underperformed for years.

The chain earned a positive review in 2015 from USA Today, which said, "BurgerFi is another entrant in the increasingly crowded field of more upscale fast food burger joints....[It] makes its upscaled statement with sleek modern restaurants giving just a hint of bar or coffeehouse atmosphere, inviting diners to linger a little longer and relax."[6]

In 2017, the chain partnered with Beyond Meat and subsequently introduced a vegetarian/vegan burger patty called the "Beyond Burger". Made from proteins derived from peas and other plants, the burger has no cholesterol, but it oozes “grease” on the griddle and “bleeds” beet juice, according to a review from The New York Times.[7]

Eco-friendly

BurgerFi has made a commitment to sustainability, including the design of its restaurants. The restaurants are designed using eco-friendly and sustainable restaurant components like chairs made from upcycled Coca-Cola bottles, tables created from more than 700,000 upcycled milk jugs, wood-panel walls using renewable wood, energy-efficient fans, and counter tops made from 100 percent compressed recycled paper.

Food sourcing

BurgerFi restaurant in Gainesville, Florida, in 2018

BurgerFi uses certified American Black Angus beef that is never exposed to antibiotics, steroids, growth hormones or additives.

In 2018, the Consumers Union graded the top 25 burger chains in the U.S. on their antibiotic use policies for beef. BurgerFi was one of the two chains that were given an "A" rating for using beef that was raised without routine use of antibiotics.[8]

Founder

BurgerFi's founder, John Rosatti, has been described by law enforcement and informants as being a soldier in the Colombo crime family.[9] In 1993 Carmine Sessa, former consigliere, told the Federal Bureau of Investigation that Rosatti belonged to a street crew headed by Theodore Persico, Jr., nephew of boss Carmine Persico.[10] During the war for control over the Colombo family in the 1990s, Rosatti initially supported acting boss Victor Orena's efforts to overthrow the elder Persico, and agreed to pay $50,000 towards Orena's legal defense according to former caporegime Salvatore Miciotta, and gave Orena's son a no-show job, although he refused to supply Orena with vehicles to use in assassinations.[11][12] Informant Gregory Scarpa relayed to his handlers in 1992 that Rosatti intended to switch allegiance back to Persico.[13] Rosatti had allegedly attempted to have Scarpa killed due to him mistreating one of Rosatti's employees.[14] Rosatti has consistently denied any connection to organized crime. By the late 1990s, Rosatti had relocated to Florida and invested in eight car dealerships and numerous restaurants. Rosatti appeared in the premier episode of Million Dollar Listing New York, selling an apartment in Manhattan. Rosatti is listed as a special advisor rather than a member of BurgerFi's management team, and has been a silent partner in many of his businesses due to his felony convictions including for auto theft in the 1970s and for being a felon in possession of a weapon in 1994, for which he received probation.[15] In 2012, Rosatti was sued by a former business partner who alleged that he accepted bribes over $450,000 in cash and Rolex watches for the rights to all BurgerFi locations in Texas.[16] Rosatti has donated to a variety of politicians, including Democrats Patrick Murphy, Eric Gonzalez, and Rodneyse Bichotte Hermelyn, as well as Republicans George W. Bush and Donald Trump.[17][18] Rosatti has links to Trump through a contract to build Trump branded limousines in the 1980s.[19] In 2016, a car dealership owned by Rosatti employed Joel Eisdorfer, a staffer for Brooklyn Borough President Eric Adams as a lobbyist.[20] Adams nominated a son of Rosatti to a Brookyln borough board in 2019.[21]

See also

References

  1. ^ "BurgerFi - Our Story". BurgerFi. Retrieved 2019-08-01.
  2. ^ a b DiPaolo, Bill (2015-03-25). "Big growth expected for company in small-town headquarters". Mypalmbeachpost.com. Archived from the original on August 26, 2017. Retrieved 2017-11-07.
  3. ^ "BurgerFi Company Information". BurgerFi.
  4. ^ "Final Top 500 results point to limited-service segment as big winner". Technomic. Retrieved 2020-06-18.
  5. ^ BurgerFi. "BurgerFi Wins Best Burger Joint Accolade from Consumer Reports and Fellow Public Interest Organizations for Its Commitment to Antibiotic-Free Beef". www.prnewswire.com. Retrieved 2020-06-18.
  6. ^ "BurgerFi a worthy warrior in upscale fast food battle". USA TODAY. Retrieved 2017-12-10.
  7. ^ Strom, Stephanie (2017-06-26). "BurgerFi Tests the Popularity of the Plant-Based Beyond Burger". The New York Times. ISSN 0362-4331. Retrieved 2020-06-18.
  8. ^ "22 of America's favorite burger chains get an 'F' for antibiotic beef policy". Retrieved 2018-10-19.
  9. ^ "Trump Donors Include Pair Of Mafia Figures". The Smoking Gun. 2020-11-02. Retrieved 2021-07-26.
  10. ^ "Trump's Gang". The Smoking Gun. Retrieved 2021-07-26.
  11. ^ "Trump's Gang". The Smoking Gun. Retrieved 2021-07-26.
  12. ^ Hicks, Nolan; Raskin, Sam; Golding, Bruce (2021-04-05). "Brooklyn DA, Dem party leader took campaign cash from reputed mobster". New York Post. Retrieved 2021-07-26.
  13. ^ "Trump's Gang". The Smoking Gun. Retrieved 2021-07-26.
  14. ^ "FindLaw's United States Second Circuit case and opinions". Findlaw. Retrieved 2021-07-26.
  15. ^ Hicks, Nolan; Raskin, Sam; Golding, Bruce (2021-04-05). "Brooklyn DA, Dem party leader took campaign cash from reputed mobster". New York Post. Retrieved 2021-07-26.
  16. ^ Clough, Alexandra. "Restaurateur Mainiero files counterclaim against ex-partners". The Palm Beach Post. Retrieved 2021-07-26.
  17. ^ Pruzan, Jeff (2004-10-25). "Cautious Investors Know Who They Like". Financial Times.
  18. ^ Hicks, Nolan; Raskin, Sam; Golding, Bruce (2021-04-05). "Brooklyn DA, Dem party leader took campaign cash from reputed mobster". New York Post. Retrieved 2021-07-26.
  19. ^ Jr, Edward Ericson. "Discretion Advised: Trump's mob and Russia ties could prove embarrassing for the Donald and the FBI as investigations heats up". baltimoresun.com. Retrieved 2021-07-26.
  20. ^ Gartland, Michael. "Former Adams' staffer left to lobby, raising specter of conflict of interest". nydailynews.com. Retrieved 2021-07-26.
  21. ^ "2019 Community Board Profiles" (PDF). 2019.

External links