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Cagepotato logo
Logo for CagePotato
Type of site
Mixed martial arts, news, entertainment
Available in English
Owner Defy Media
Created by Ben Goldstein, Jonathan Small
Slogan(s) MMA Is Not a Crime
Commercial Yes
Registration Optional (required for commenting and forum posting)
Launched 2007

Cagepotato is a news/entertainment website focusing on the sport of mixed martial arts (MMA). The site is owned by Defy Media.

History[edit] was launched by former magazine editor Ben Goldstein and Break Media Editorial Director Jonathan Small in October 2007. Ben Fowlkes, who also contributes to and[1] joined the site as a co-editor in May 2008. Ben Fowlkes left CagePotato in April 2010 to join the writing staff at Vox Media owned, and was temporarily replaced by Mike Russell.[2] The site is managed and edited by Jared Jones, with regular contributions from staff writers including Seth Falvo, Elias Cepeda, George Shunick, and Matt Saccaro.[3]

CagePotato’s MMA coverage includes exclusive fighter interviews, original videos, event liveblogs, photo galleries, and opinion columns. The site’s editorial tone is marked by humor and cultural references, however topics dealing with legal developments in the field of mixed martial arts are also addressed.[4]

As of December 2009, CagePotato attracted over 850,000 unique visitors per month and nearly 4,000,000 pageviews per month.[5] The site and its content have been featured in Fight! Magazine, Inside MMA, G4’s Attack of the Show, Sirius Fight Club , RawVegas.TV,[6],[7] Cage Radio,[8] Yahoo! Sports,[9] and other media outlets.

Guest columnists for CagePotato have included UFC fighters Gerald Harris [1], Efrain Escudero [2], Don Frye, Gary Goodridge, Dan Severn,[10] Santino DeFranco [3], and adult film actress Carmen Valentina.[11] In February 2010, launched “MMA Fightpicker,” an MMA prediction game that allows players to compete against each other in weekly pools, predicting the outcomes of MMA events. However, due to financial concerns this game was discontinued.[12]

CagePotato has had a rocky relationship with the UFC and its president, Dana White, since October 2010 when the website leaked photos from the Playboy pictoral of UFC Octagon girl Arianny Celeste.[13] CagePotato has been barred from attending UFC media events since then.[14] In April 2012, UFC attorney Donald J. Campbell issued a formal demand for a retraction over a satirical photo caption suggesting that Dana White wagered money on UFC fights.[15]


  1. ^ "Head to Head". CBS Interactive Sites. Retrieved 2010-02-03. 
  2. ^ Goldstein, Ben. "CagePotato PSA: Farewell, ‘New Dad’". Retrieved 2013-09-26. 
  3. ^ "CagePotato masthead". Retrieved 2013-09-26. 
  4. ^ "More on MMA in New York". David Nelmark of Belin McCormick Attorneys At Law. 2010-01-28. Retrieved 2010-02-03. 
  5. ^ "Alexa Web Statistics for". Retrieved 2010-02-01. 
  6. ^ "Exclusive: Vs. CagePotato Inside Wand Fight Team". Retrieved 2010-02-01. 
  7. ^ "Top 10: Hype-Worthy 2009 Websites". IGN Entertainment. 2009-10-09. Retrieved 2010-02-01. 
  8. ^ "Herschel Walker’s MMA Debut Has Only Emboldened Jose Canseco". 2010-02-02. Retrieved 2010-02-03. 
  9. ^ "Did GSP's corner cheat to give him an edge?". Yahoo!. 2009-02-02. Retrieved 2010-02-03. 
  10. ^ Severn, Dan. "Ask Dan". Retrieved 2013-09-26. 
  11. ^ Valentia, Carmen. "Ask Carmen". Retrieved 2013-09-26. 
  12. ^ Erick Schonfeld (2010-01-25). "Break Media Moves Into Social Games With MMA FightPicker". Retrieved 2010-02-01. 
  13. ^ C, Ross. "Dana White Puts Cage Potato On Blast For Posting Arianny Celeste’s Playboy Pics". Retrieved 2013-09-26. 
  14. ^ " Banned From UFC Fan Expo; Online Rebellion to Begin Next Week". 
  15. ^ "UFC and Dana White Demand Retraction from Website". 

External links[edit]