Campari is a type of tomato, noted for its juiciness, high sugar level, low acidity, and lack of mealiness. Camparis are deep red and larger than a cherry tomato, but smaller and rounder than a plum tomato. They are often sold as "tomato-on-the-vine" (TOV) in supermarkets, a category of tomato that has become increasingly popular over the years. Campari tomatoes include different varieties, such as Magic Mountain and Cornell M. As a hybrid, the seeds cost around $150,000 per pound.
The company Mastronardi Produce registered the term "Campari" as a United States trademark for its tomatoes in 2003; however, the trademark was challenged in 2006 based on claims that "Campari" is actually the general name for the tomato variety bred in the 1990s by the Dutch company Enza Zaden.