|First appearance||October 13, 2015|
|Created by||Blake Zeff, Felix Biederman, Virgil Texas|
|Voiced by||Felix Biederman|
|Full name||Carl Allison Diggler|
|Spouse||An ex-wife, referred to as "Ex-Mrs. The Dig"|
|Significant other||On-again, off-again relationship with "KweenTrashWytch✨✨"|
Carl "The Dig" Allison Diggler is a fictional American journalist. Introduced in 2015, the character was created by Blake Zeff and mostly written by Felix Biederman and Virgil Texas for CAFE, an online publisher of political news and satire, in the run-up to the 2016 United States presidential election.
Diggler, a middle-aged, centrist pundit who prides himself on his "inside the Beltway" knowledge of the Washington, D.C. political scene, is the purported author of a column published at CAFE and a keen, if clueless, Twitter user. Portrayed as a smug, ignorant blowhard, the character hero-worships the bombast and theatre of American politics with little concern for its consequences. His writing frequently exposes details of his failed marriage and protracted family court proceedings for custody of his son Colby. Texas described the target of the character as "ridiculous" pundits. During 2016 Diggler also hosted The DigCast, a podcast featuring weekly guests, with Biederman giving voice to Diggler and Texas playing Diggler's millennial intern. Biederman also established the Chapo Trap House podcast in 2016, which Texas has co-hosted.
Writing as Diggler, Biederman and Texas began using their intuition to guess the outcomes of primary contests in the election. By the end of the primary season, Diggler claimed to have correctly predicted more winners than data journalist Nate Silver's FiveThirtyEight blog. However, that comparison may be misleading: depending how predictive success is measured, Diggler either comes out ahead or roughly on par with FiveThirtyEight's model. Texas ran an op-ed in The Washington Post about their predictive success and the ways Diggler exposed the flaws of supposedly objective data-journalistic techniques.
Cafe editor-in-chief Blake Zeff came up with the original idea for Carl Diggler, and hired Biederman and Texas to develop the character and write his columns. Biederman was then a freelance writer on various topics, and Texas was a former contributor to The Onion; both were popular Twitter personalities. Zeff contributed ideas, edits the columns, and helped to run Carl Diggler's in-character Twitter account, but the articles and social media posts by the character were largely the work of Biederman and Texas.
In addition to tweeting in-character as Diggler, Biederman and Texas typically wrote one to four Diggler columns a week. Splitsider writer Eddie Brawley said Texas has "the more polished, literary style" and a skill for tonal imitation of writers like Hunter S. Thompson when the occasion calls, while Biederman possesses a "preternatural ability to observe and exploit the tiny absurdities of online behavior."
Biederman and Texas had semi-fictional counterparts under their own names as Diggler's interns. They occasionally broke the fourth wall in the column to write articles as themselves when they were, in real life, on-location covering political events on the 2016 campaign trail—under the fictional pretext that Diggler, meanwhile, is stuck moping back in his Park Slope apartment.
Sources and targets of parody
Diggler is a satirical parody of the American political pundit class. Diggler has worked in national political journalism for thirty years, starting as chief political editor at the Minnetonka Bugle, and is the author of the book Think-ocracy: The Rise Of The Brainy Congressman. Most Diggler articles begin with a credo reminding readers that Diggler uses "gut, conventional wisdom and personal experience" when analyzing politics. Texas offered this summation of Diggler's persona and satiric purpose:
Carl exists to satirize all that is vacuous, elitist and ridiculous about the media class. From his sycophantic love of candidates in uniform to his hatred of Bernie Bros, from his reverence for "the discourse" to his constant threats of suing the people who troll him on Twitter, Carl is predicated on being myopic, vain and — frankly — wrong.
Biederman said Diggler "grew out of the craven inanity and absurd self-importance you see in the worst 'wonks' and horserace pundits, but we exaggerated it to make him as much of a clown as we personally saw these people." Diggler writes with adoration for the ceremonial decorum of American politics, but blithe, often oblivious disregard for the plight faced by real voters.
Diggler's persona and political outlook are drawn from specific real-life journalists. In an episode of the podcast Chapo Trap House, Biederman and Texas listed Digger's biggest influences as Chris Cillizza, Mark Halperin, and above all, "greatest hack of all time" Ron Fournier. Cillizza wrote for the Washington Post blog The Fix, and his tone and tendency to refer to his wife as Mrs. Fix and his son as Fix Jr. were borrowed for Diggler. From Halperin, author of campaign books Game Change and Double Down: Game Change 2012, Diggler received his desire to ingratiate himself with politicians and to make himself the focus of attention. Fournier, the most significant source for Diggler, covered Bill Clinton's career as governor of Arkansas and worked at the Associated Press D.C. bureau during Clinton's presidency. In Biederman and Texas's view, Fournier gave Diggler journalistic credulousness and centrist belief that both sides of any issue are at fault. Biederman and Texas also cited columnists David Brooks and Richard Cohen for "bullshitting most of the time" but with an "unearned tone of authority."
Diggler's resemblance to specific journalists has been spotted by other writers: for instance, Silver has been described as "the natural O'Reilly to Diggler's Colbert," while Fournier was once called "the real life Carl Diggler". When a Niall Ferguson article compared the prospect of Brexit to his divorce, Jeet Heer compared Ferguson's writing to Diggler's "habit of linking every public event with his failed marriage." Because of the continuous, online, interactive, and source material recycling nature of Diggler, the character has been described as a work of metafiction. Through Twitter, Diggler has been mistaken for a real person by journalists and even presidential candidate Jim Webb, who retweeted Diggler's over-the-top, sarcastic endorsement. Journalists who Diggler has duped include Abby Huntsman (then co-host of The Cycle on MSNBC), Jill Filipovic (a writer whose work appears in Cosmopolitan), and even Diggler's chief inspiration Fournier.
Diggler's personal life
Mediaite's Sam Reisman described Diggler's personal life as a "richly detailed canon" and a "batshit American picaresque." Diggler is an unhappily divorced father of a "round son," Colby, over whom he is locked in a never-ending custody battle with his ex-wife, only called Ex-Mrs. The Dig. The custody battle has caused Diggler to resent the family court system, and he constantly invokes his concerns about family court in his column and even incorporates them into his political thought in contrived ways. It is also often implied that Diggler is a sex addict, with the character unwittingly making references to his foot fetish and interest in sex tourism and camgirls. In search of love, Diggler briefly dates a feminist NYU student referred to by her Tumblr handle, KweenTrashWytch✨✨ (including the two sparkle emoji). During his period of dating KweenTrashWytch✨✨, Diggler became "woke" and, claiming to follow his newfound understanding of intersectional feminism, endorsed Carly Fiorina in an attempt to impress his girlfriend.
After a bad breakup sparked by KweenTrashWytch✨✨ destroying his posters of Senator Lindsey Graham, Diggler disappeared from the website. He later emerged as the subject of a hostage video, after being captured in Syria by Assad loyalists and then turned over to the Russian government. However, he was able to return to America after the Russians decided he wasn't worth keeping around and put him on a plane to New York.
Diggler's life took a turn for the worse when his horribly-mistaken predictions for the 2016 US Presidential Election led to Cafe replacing him with Diggler superfan David "The Milk" Milkberg as their "Chief Politics Writer" at the site. On top of that, Diggler was evicted from his studio apartment and lost partial custody of Colby. Diggler has partially recovered by writing independent political analysis pieces and posting them on Medium, but his efforts to crowdfund his future journalism work have been hamstrung after he previously used crowdfunding sites to donate to Russian camgirls he met online and accidentally "donated several thousands of dollars to Hamas."
2016 presidential primary predictions
Following the practice of many other political journalists and news publications, Diggler published predictions for who would win each contest of the 2016 presidential primary season. Diggler's predictions were actually made by Biederman and Texas, without reliance on data or traditional analysis. Diggler backed up his picks with absurd, often grotesque rationales, based on the character's "gut" reading of a state electorate's supposed tendencies and mindsets. Biederman said the predictions were made based on "personal hate of a candidate, the broad prejudices of their voters, anecdotal experience, and sexual pathology." In an in-character interview with Complex, Diggler himself attributed his predictive success to "two variables: gut and experience."
In a surprise to observers, as well as to Biederman and Texas themselves, Diggler's predictions proved to be highly accurate, and even seemed to match or outperform rigorous, statistical predictive models used by other publications. Most conspicuously, Diggler correctly predicted more primary outcomes than the models used by Nate Silver's FiveThirtyEight, a prominent data journalism and statistics blog owned by ESPN.
After his predicting streak became apparent, Diggler gloated to Silver on Twitter and in his column, even challenging Silver to a head-to-head contest. Cafe launched "SixThirtyEight," a tally of Diggler's predictive wins over FiveThirtyEight. According to the "SixThirtyEight" tally, Diggler predicted with 89% accuracy, calling 81 of 91 total contests comprising the primaries for both major parties in every state and United States territory. By contrast, FiveThirtyEight had a 56% success rate in the total 91 contests. FiveThirtyEight had chosen not to make predictions in some contests, all of which Diggler counted as forfeits. The FiveThirtyEight predictive model left contests without a prediction if there was too little data to make a prediction or if the race was too close to call (for example, FiveThirtyEight did not make a prediction in the Alaska primaries), while Diggler made a prediction in every race (including small contests like the Guam primaries). Diggler predicted many more total winners, but if FiveThirtyEight's non-predictions are ignored rather than counted as forfeits, then Diggler and FiveThirtyEight still had a roughly equal rate of success.
Following the attention given to Diggler's results, Texas wrote an op-ed in The Washington Post explaining the Diggler character, their methodology, and what he believed Diggler's results revealed about the flaws of purportedly objective, detached journalism. In the editorial, Texas said that Silver's predictions were, despite their reliance on data, not falsifiable and thus unscientific, and that they overstated the statistical impact of factors like endorsements based on subjective assumptions about historical elections. Texas wrote that readers of data journalism—such as voters, other journalists, and members of the political establishment—rely on quasi-scientific predictions and analysis when making political decisions, in ways that adversely shapes the real outcomes:
If the quants had not ignored Trump's soaring popularity all last year, perhaps the GOP establishment would not have sat on their hands as he waltzed to the nomination. And if the same pundits had not been writing Sanders's obituary before any votes were cast, perhaps that race would be even closer. Maybe a more subjective form of analysis, such as going out and listening to voters, would have understood their passions better than the data journalists' models.
In interviews, Biederman said that they do believe there is a place for data journalism, but that its prominent practitioners had relied on outdated theories of how elections work and failed to account for the unprecedented anger of voters in an ahistorical election.
Diggler is voiced by Biederman, who increases the pitch of his ordinarily deep voice and adopts an accent similar to The Simpsons character Ned Flanders. Either Biederman and Texas speaking about Diggler, or Biederman playing Diggler, appeared on multiple podcasts prior to getting their own show, including District Sentinel Radio, Reply All, Chapo Trap House, and a live taping of The Katie Halper Show on WBAI. Biederman and Texas launched The DigCast on July 1, 2016, with Biederman voicing Diggler and Texas playing his intern. Guests have included former Gawker editor Alex Pareene, comedian Brandon Wardell, Braddock, Pennsylvania Mayor John Fetterman, writer and MSNBC host Steve Kornacki, and The Intercept editor Glenn Greenwald. Biederman tweeted on February 25, 2017 that The Digcast had ended. Episodes can be streamed from SoundCloud or iTunes.
|No.||Title||Original release date|
|1||"Alex Pareene"||July 1, 2016|
|2||"Jon Lovett"||July 8, 2016|
|3||Brandon Wardell||July 15, 2016|
|4||"Philip Bump/RNC"||July 22, 2016|
|5||"PFT Commenter"||August 5, 2016|
|6||"John Fetterman"||August 12, 2016|
|7||"Steve Kornacki"||August 18, 2016|
|8||"Felix Gets Banned"||August 26, 2016|
|9||"Glenn Greenwald"||September 2, 2016|
|10||"Brian Gaar"||September 9, 2016|
|11||"Dave Anthony"||September 23, 2016|
|12||"Digcast Live with Sam Kriss"||September 30, 2016|
|13||"Jello Biafra"||October 7, 2016|
|14||"Alexandra Petri"||October 14, 2016|
|15||"Third Presidential Debate Recap"||October 21, 2016|
According to Eddie Brawley, Diggler's writing has a niche appeal, because understanding the column's many elaborate in-joke references requires a reader to closely follow media discourse on Twitter and the character's own idiosyncrasies and intricate storylines. Diggler's audience and social media following include many "hip" establishment media figures who are "in on the joke." Biederman said he had seen positive feedback to Diggler from people with a wide variety of political identifications.
Diggler's primary predictions have generally received a positive response. Corinne Grinapol wrote in the blog FishbowlDC that "Diggler exists in opposition to objective analysis, but is also a reminder that the idea of objective analysis is an often-impossible ideal disguised as an attainable one. Diggler's biases are not the only ones worth being aware of." In National Review, Theodore Kupfer cited Diggler's predictions and Texas' op-ed as prescient, in contrast to Silver and other pundits who had been blindsided by the unexpected rise of Donald Trump. However, Washington Post blogger Callum Borchers dismissed the SixThirtyEight project as misleading, believing Biederman and Texas inflated the appearance of Diggler's success, and urged readers to "not be silly and pretend like [Diggler]'s some kind of proof that data journalism and poll-based prognostication is B.S.; he isn't more accurate than Nate Silver."
In 2018, Yale University's humor magazine The Yale Record resurrected its "Humorist of the Year Award" and gave it to Biederman and Texas, in recognition of their work on Diggler and Chapo Trap House.
- Chapo Trap House, a podcast that features Felix Biederman and Virgil Texas as hosts
- Biederman, Felix; Texas, Virgil (March 23, 2016). "Carl Diggler Announcement: My Lawsuit Against Twitter, Tinder & Several TV Networks". Cafe. Archived from the original on November 18, 2016. Retrieved September 12, 2016.
- Biederman, Felix; Texas, Virgil (October 13, 2015). "Debate Preview: Why My Money's on Jim Webb". Cafe. Archived from the original on September 21, 2016. Retrieved September 12, 2016.
- Texas, Virgil (May 9, 2016). "Our fictional pundit predicted more correct primary results than Nate Silver did". The Washington Post. Archived from the original on March 4, 2017. Retrieved September 12, 2016.
- Brawley, Eddie (March 1, 2016). "This Election's Best Pundit Is a Fake Columnist Named Carl Diggler". Splitsider. Archived from the original on September 20, 2016. Retrieved September 12, 2016.
- James, Brendan (March 2, 2016). "Day of The Diggler: The Media's Most Accurate Political Pundit Is A Joke". International Business Times. Archived from the original on October 13, 2016. Retrieved September 12, 2016.
- Cooper, Ryan (March 8, 2016). "How to make sense of the 2016 revolution". The Week. Archived from the original on October 13, 2016. Retrieved September 12, 2016.
- Reisman, Sam (May 9, 2016). "A Bizarre Fictional Character Accurately Predicted the Election. Its Creators Explain How". Mediaite. Archived from the original on October 13, 2016. Retrieved September 12, 2016.
- Vogt, PJ; Goldman, Alex (March 21, 2016). "2016's Best Political Pundit Isn't Even A Real Person". Reply All (Podcast). Digg. Retrieved September 12, 2016.
- Menaker, Will; Christman, Matt; Biederman, Felix (May 30, 2016). "Episode 12 – Love That Ron feat. @VirgilTexas". Chapo Trap House (Podcast). SoundCloud. Retrieved September 12, 2016.
- Marantz, Andrew (October 10, 2016). "The Parody Pundit We Deserve". The New Yorker. Archived from the original on October 13, 2016. Retrieved October 3, 2016.
- Shephard, Alex (September 2, 2016). "Ron Fournier's goodbye is the most Ron Fournier article of all time". The New Republic. Retrieved September 12, 2016.
- Heer, Jeet (June 21, 2016). "Niall Ferguson would like to remind you that he Brexited his marriage". The New Republic. Retrieved September 12, 2016.
- Weinert-Kendt, Rob (August 23, 2016). "Alexandra Petri's Political Fan Fiction". American Theatre. Theatre Communications Group. Retrieved September 12, 2016.
- Chasmar, Jessica (October 14, 2016). "Jim Webb accidentally tweets parody endorsement: 'Such a perfect specimen of masculinity'". The Washington Times. Retrieved September 12, 2016.
- Biederman, Felix; Texas, Virgil (October 13, 2015). "Big Personal News: I Have a New Girlfriend & Understand Intersectional Feminism Now". Cafe. Retrieved September 12, 2016.
- "EXCLUSIVE ANALYSIS: Why Hillary Needs A Viral… I… I CAN'T DO THIS ANYMORE". November 25, 2015. Retrieved September 19, 2016.
- "BREAKING: Missing Journalist Carl Diggler Emerges In Hostage Video On Russian State Television". December 14, 2015. Retrieved September 19, 2016.
- "THE DIG'S FRIDAY MAILBAG: I'm Finally Ready to Open Up About My Captivity - Cafe.com". December 18, 2015. Retrieved September 19, 2016.
- CAFE (November 21, 2016). "Carl Diggler Fired For Blowing the Election; David Milkberg to Take His Place". Medium. Retrieved November 29, 2016.
- CAFE (November 29, 2016). "Fired Pundit Carl Diggler Demands Democrats Punish Bernie Sanders For Making Hillary Lose". Medium. Retrieved November 29, 2016.
- Paul, Kari (March 25, 2016). "The Most Accurate Media Pundit This Election Season Is a Parody Account". Complex. Retrieved September 12, 2016.
- Borchers, Callum (May 12, 2016). "Sorry, but that fake pundit isn't more accurate than Nate Silver". The Washington Post. Retrieved September 12, 2016.
- Biederman, Felix; Texas, Virgil (March 28, 2016). "SixThirtyEight". Cafe. Archived from the original on November 18, 2016. Retrieved September 12, 2016.
- Roudman, Sam (May 4, 2016). "How a Totally Fake Pundit Beat the Pros". Vocativ. Retrieved September 14, 2016.
- Cooper, Ryan (May 10, 2016). "Why 2016 made a mockery of Nate Silver". The Week. Retrieved November 29, 2016.
- Biederman, Felix; Texas, Virgil (March 28, 2016). "Carl Diggler Exclusive: I Officially Challenge Nate Silver to a Forecasting Duel". Cafe. Retrieved September 12, 2016.
- Sacks, Sam (March 6, 2016). "District Sentinel Radio Episode 22: Two Sams, One Diggler". District Sentinel Radio (Podcast). The District Sentinel. Retrieved September 12, 2016.
- "The Katie Halper Show Live! with Carl Diggler, Brendan James & Natasha Lennard". The Katie Halper Show. The Brooklyn Commons. July 6, 2016. Archived from the original on September 19, 2016. Retrieved September 12, 2016.
- Biederman, Felix; Christman, Matt (July 1, 2016). "Ep. 1: Alex Pareene". The DigCast (Podcast). SoundCloud. Retrieved September 12, 2016.
- Biederman, Felix; Christman, Matt (July 15, 2016). "Ep. 3: Brandon Wardell". The DigCast (Podcast). SoundCloud. Retrieved September 12, 2016.
- Biederman, Felix; Christman, Matt (August 12, 2016). "Ep. 6: John Fetterman". The DigCast (Podcast). SoundCloud. Retrieved September 12, 2016.
- Biederman, Felix; Christman, Matt (August 18, 2016). "Ep. 7: Steve Kornacki". The DigCast (Podcast). SoundCloud. Retrieved September 12, 2016.
- Biederman, Felix; Christman, Matt (September 2, 2016). "Ep. 9: Glenn Greenwald". The DigCast (Podcast). SoundCloud. Retrieved September 12, 2016.
- Biederman, Felix [@ByYourLogic] (February 25, 2017). "@nbousfield_ yes" (Tweet). Retrieved March 12, 2017 – via Twitter.
- Grinapol, Corinne (May 11, 2016). "Parody Pundit Carl Diggler Launches SixThirtyEight.com". FishbowlDC. Adweek. Retrieved September 12, 2016.
- Kupfer, Theodore (July 8, 2016). "Pundits: The Next Generation". National Review. Retrieved September 12, 2016.
- Texas, Virgil [@virgiltexas] (April 29, 2018). "im award" (Tweet). Retrieved June 22, 2017 – via Twitter.
- "Episode 206 - Dry Boys Ride Again". Chapo Trap House (Podcast). SoundCloud. May 1, 2018. Retrieved June 22, 2018.