Cars Jeans Stadion

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Cars Jeans Stadion
Cars Jeans Stadion (36995264265).jpg
Full nameCars Jeans Stadion[1]
Former namesADO Den Haag Stadion (2007–2010)
Kyocera Stadion (2010–2017)
LocationHaags Kwartier 55,
2491 BM The Hague
Coordinates52°03′46″N 4°22′59″E / 52.062808°N 4.383132°E / 52.062808; 4.383132Coordinates: 52°03′46″N 4°22′59″E / 52.062808°N 4.383132°E / 52.062808; 4.383132
OwnerCity of The Hague
SurfaceArtificial turf
Opened28 July 2007
Construction cost28 million[3]
ArchitectZwarts & Jansma Architects
ADO Den Haag (2007–present)
AZ Alkmaar (2019–present)

The Cars Jeans Stadion (Dutch pronunciation: [ˌkɑrz ˈɟins ˌstaːdijɔn])[4] is a multi-use stadium in The Hague, Netherlands, designed by Zwarts & Jansma Architects. Completed in 2007, the stadium is used mostly for football and field hockey. It is also the home stadium of ADO Den Haag. It has a capacity of 15,000 people, and replaced ADO's former stadium Zuiderpark which was considerably smaller. Since mid-2019 it also serves as the home of AZ Alkmaar, whose AFAS Stadion is undergoing major renovation after a roof collapse.[5] Due to UEFA's sponsorship regulations, the stadium is named ADO Den Haag Stadium on European matches.

Despite being one of the three largest cities in the Netherlands, the clubs attendances have been traditionally smaller than their rivals Ajax, Feyenoord and PSV Eindhoven. It was the venue for the 2014 Hockey World Cup.


The stadium was opened on 28 July 2007. In June 2010 ADO Den Haag made a naming rights agreement with the Japanese multinational Kyocera to change the name of the stadium to Kyocera Stadion (Dutch pronunciation: [ˌkijoːˈseːraː ˌstaːdijɔn]).[6]

Security: Happy Crowd Control

Wim Deetman, the then-Mayor of The Hague, said that this stadium is the most secure stadium in Europe. The stadium has security cameras installed that record several pictures of every audience member and the so-called Happy Crowd Control system will take pictures of spectators when entering the stadium.


  1. ^ "Cookies op -". Retrieved 4 June 2019.
  2. ^ "Cars Jeans Stadion - Soccerway". Retrieved 4 June 2019.
  3. ^ "Cars Jeans Stadion - ADO Den Haag - The Hague - The Stadium Guide". Retrieved 4 June 2019.
  4. ^ In isolation, Cars is pronounced [kɑrs].
  5. ^ "Dak van AZ-stadion gedeeltelijk ingestort". RTL Nieuws (in Dutch). RTL Nieuws. 10 August 2019. Retrieved 10 August 2019.
  6. ^ Stadion vanaf nu: Kyocera Stadion Archived 2011-07-20 at the Wayback Machine

External links[edit]

Media related to Cars Jeans Stadion at Wikimedia Commons