Casinofloor
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| Company type | Private |
|---|---|
| Industry | Casino |
| Founded | 2004 |
| Headquarters | Malta |
Key people | Jack Mizel, CEO |
CasinoFloor.com is an online casino website. It offers traditional and new casino games on computers and mobile devices. Casinofloor utilizes HTML5 web-based technology for the site's graphics.[1]
History
[edit]CasinoFloor.com was registered in May 2004 (Registration Number: C44411) and obtained a license from the Lotteries & Gaming Authority of Malta (License no: LGA/CL2/497/2008[2]) on 3rd Feb, 2009.
Marketing
[edit]On 10 February 2015, CasinoFloor announced former England and Manchester United defender Rio Ferdinand as a brand ambassador, a partnership covered by trade press at the time.[3][4] The endorsement drew criticism in some UK media and on social platforms for a perceived conflict with responsible-gambling messaging directed at young fans.[5]
Ownership and regulation
[edit]CasinoFloor.com has been reported as being operated on EveryMatrix's OddsMatrix platform via the Maltese entity OddsMatrix Ltd with operations and consumer-facing terms linked to Malta as the regulating jurisdiction.[6]
References
[edit]- ^ Casinofloor.com is powered by HTML5
- ^ Casinofloor Licences Number Archived March 26, 2015, at the Wayback Machine
- ^ "Ferdinand signs for CasinoFloor". InterGame: iGaming, Casino & Coin-Op News. Retrieved 2025-08-28.
- ^ "Casinofloor.com goes to Rio". 2015-02-11. Retrieved 2025-08-28.
- ^ Aldridge, Gemma (2015-03-21). "Rio Ferdinand's online gambling endorsement deal is slammed as fans call foul". Daily Mirror. Retrieved 2025-08-28.
- ^ "Casino Floor confiscated my winnings - Complaint Resolved". AskGamblers. Retrieved 2025-08-28.