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Causecast is a pro-social software company. The company provides an online system that helps businesses and organizations manage community giving, employee volunteering, donations, matching, rewarding and cause campaigns ranging from disaster relief to competitive corporate crowdfunding. Since its launch in 2007, Causecast has partnered with a broad range of businesses, including clients in technology, financial services, and manufacturing.
In 2011, Causecast launched the Community Impact Platform, which offers tools to make workplace giving and volunteering more efficient and which allows corporations to track volunteering and giving efforts in real-time. The platform employs features such as gamification, a mobile application and corporate competitive crowdfunding to increase employee engagement and community impact. In January 2011, Causecast launched the Corporate Philanthropy & Volunteering Blog, which provides information about how workplace volunteering and giving helps companies increase employee engagement, employee retention and employee recruitment, all of which strengthen the corporate bottom line. In May 2012, Causecast launched social media capabilities within its platform, allowing employees to easily enlist their personal networks in their cause activities. In July 2012, Causecast began offering case studies on its website as reference tools for companies interested in optimizing their corporate volunteer and giving programs.
The Community Impact Platform is free to use by nonprofits. Causecast's database of nonprofits include local, regional and national nonprofit organizations, providing volunteer and donation opportunities for its corporate users.
Causecast was formed by Ryan Scott, who - as the co-founder of NetCreations - is widely considered the father of opt-in email marketing. Ryan founded Causecast in 2007 to bring sophisticated technology to volunteer and giving programs. Ryan's commitment to community engagement around social change also led him to form the Impact and Education sections of the Huffington Post with Arianna Huffington.