Cheez-It

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Cheez-It
Cheezit logo red.jpg
Cheez-It-Crackers.jpg
Product typeCracker
OwnerKellogg Company
(Sunshine Biscuits)
Introduced1921; 102 years ago (1921)
Previous ownersGreen & Green Company (1921–1932)
Sunshine Biscuits (1932–1996)
Keebler Company (1996–2001)
Websitecheezit.com

Cheez-It is a brand of cheese cracker manufactured by the Kellogg Company through its Sunshine Biscuits division. Approximately 26 by 24 millimetres (1.0 by 0.94 in)[citation needed], the rectangular crackers are made with wheat flour, vegetable oil, cheese, skim milk, salt, and spices.

Cheez-It crackers, commonly called Cheez-Its, were introduced in 1921 by the Green & Green Company, a manufacturer of snack crackers based in Dayton, Ohio, and were marketed using the tagline "A Baked Rarebit."[1] Sunshine Biscuits acquired Green & Green in 1932. Sunshine Biscuits became a subsidiary of the Keebler Company in 1996. Keebler, in turn, was acquired by Kellogg in 2001.

Cracker[edit]

Cheez-It crackers are 26-by-24-millimetre (1.0 by 0.94 in) rectangles, though they are often believed to be squares[citation needed]. Cheez-It crackers are made with actual cheese, and are marketed by Kellogg's as such.[2]

Flavors and types[edit]

There are a variety of Cheez-It flavors and products, including:[3]

  • Buffalo Wing
  • Cheddar Jack
  • Cheez-It Big (a larger cracker more suitable for garnishing or dipping)
  • Cheese Pizza
  • Chipotle Cheddar
  • Duoz Sharp Cheddar & Parmesan
  • Duoz Bacon & Cheddar
  • Duoz Jalapeño & Cheddar Jack
  • Extra Toasty
  • Gripz "mighty tiny"
  • Grooves Bold Cheddar
  • Grooves Sharp White Cheddar
  • Grooves Zesty Cheddar Ranch
  • Grooves Scorchin' Hot Cheddar
  • Hot & Spicy (without Tabasco sauce)
  • Italian Four Cheese
  • Mozzarella
  • Original
  • Pepper Jack
  • Provolone (with real hickory smoke flavor added)
  • Puff'd
  • Queso Fundido
  • Reduced Fat
  • Reduced Fat White Cheddar
  • Scrabble Junior
  • Snack Mix
  • Snack Mix Double Cheese
  • Snack Mix Sweet & Salty
  • Snap'd
  • Snap'd Cheddar Sour Cream
  • Snap'd Double Cheese
  • Snap'd Jalapeño Jack
  • Snap'd Barbecue
  • White Cheddar
  • Whole Grain
  • Zingz Chipotle Cheddar
  • Zingz Queso Fundido
  • Extra salty (april fools prank.)

Cheez-It Grooves is available in Canada as Cheez-It Crunch.

Discontinued[edit]

Former offerings include:

  • Asiago
  • Atomic Cheddar
  • Baby Swiss
  • Barbecue & Cheddar Snack Mix
  • Cheesy Sour Cream & Onion
  • Chili Cheese
  • Colby
  • Duoz Smoked Cheddar and Monterey Jack
  • Duoz Zesty Queso and Cheddar Blanco
  • Hot & Spicy (with Tabasco sauce)
  • Hot & Spicy Grooves
  • Nacho
  • Parmesan & Garlic
  • Romano
  • Smoked Cheddar
  • Snack Mix Sriracha[4]
  • Twists Buffalo Bleu

See also[edit]

References[edit]

  1. ^ Robinson, Amelia. "Dayton's little-known Cheezy past". Dayton.com. Cox Media Group. Archived from the original on 25 October 2017. Retrieved 25 October 2017.
  2. ^ Broome, Mary Patterson (June 18, 2019). "The Untold Truth Of Cheez-It Crackers". Mashed.com. Retrieved February 11, 2021.
  3. ^ "Cheez-It Baked Snack Crackers". Cheez-it.com. Retrieved 2016-09-18.
  4. ^ @cheezit (Apr 20, 2019). "Unfortunately, we did end up discontinuing our Sriracha Snack Mix" (Tweet). Retrieved October 27, 2019 – via Twitter.

External links[edit]