Chocolate Avenue is a street in Hershey, Pennsylvania, that runs past the original Hershey's Chocolate Factory, and is considered to be the main street of the town. It runs from Hersheypark Drive to the intersection of Pennsylvania Route 3017, at which the road continues as Main Street. Most of Chocolate Avenue is a segment of U.S. Route 422.
A wrapped Hershey's Kiss lamp post on Chocolate Avenue.
Chocolate Avenue was one of the first two streets built in the town of Hershey by Milton Hershey when he built up the town for his chocolate empire; the other was Cocoa Avenue.
The name of the street was picked by Milton Hershey himself. He picked names for many streets in the town that related to chocolate.
Chocolate Avenue is known for its street lamps that are shaped like Hershey's Kisses. These unique lamps were first erected in 1963. Some of the kisses are shown as being wrapped, and some as unwrapped, alternating between these two designs. These lamps can also be found on Park Avenue. In 1990, the need to replace the wrappers for the lamps became noticeable.