The town contains numerous large and small sanatoria, hotels and guesthouses to accommodate the many visitors who descend upon the lake in summer. During the Soviet era it was much frequented by vacationers brought here in organized mass tours from other parts of the USSR. Holidaymakers now usually visit on their own or in small groups and originate mainly from Kyrgyzstan, Kazakhstan and Uzbekistan. Attracting more demanding foreign tourists will require substantial upgrading of the existing facilities, but the location is certainly attractive. The view of the imposing alpine ranges of the Tian Shan across the lake is impressive. There is a good local museum and an open-air site with about 2000 petroglyphs dating from 800 BC to 1200AD.