I.E. America Radio Network

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I.E. America Radio Network
United States
OwnerUnited Auto Workers
Launch date1996
ClosedFebruary 27, 2004
Former names
United Broadcasting Network
AvailabilityNorth America
Websiteieamericaradio.com (archived)

i.e. America Radio Network was a Detroit-based radio network consisting primarily of liberal talk and lifestyle shows. They were owned by the United Auto Workers (UAW) and broadcast nationally from 1996 to 2004, via radio stations and a webcast.

The network was an outgrowth of networks established by populist talk radio host Charles "Chuck" Harder (c.1943-2018) beginning in 1987. Harder was an early investor in the network in its final form but pulled out of the venture amid disputes with the UAW.


The origin of what became the i.e. America Radio Network began in Tampa, Florida in 1987. In order to more freely discuss controversial topics on the radio and take advantage of the recent repeal of the Fairness Doctrine, disc jockey-turned talk show host Charles "Chuck" Harder decided to start his own radio network in 1987. The new venture was christened The Sun Radio Network, and its purpose was to syndicate his populist-themed show, "For The People", which was carried primarily by commercial rural AM radio stations and shortwave radio. Originally broadcasting from the garage of his Tampa home, Harder and his wife Dianne later purchased the historic Telford Hotel in the town of White Springs to serve as studios.

Programming for SRN was also delivered from its flagship Tampa Bay affiliate, WEND 760, owned and operated by Harder's colleague, Bruce Micek. Direct competition with other stations, WFLA in particular, led to some on-air and off-air disputes.[1]

Kayla Satellite Network, which was approximately half owned by Liberty Lobby,[2] purchased the Sun Radio Network in December 1989. In 1991, Harder's show was dropped from the network[3] and he proceeded to start a new radio network, the Peoples Radio Network.

Peoples Radio Network[edit]

The Peoples Radio Network was founded as a nonprofit organization, and Harder broadcast his show from the same studios in the Telford Hotel. The Peoples Radio Network also published a newspaper, the National News Reporter, sold memberships, books and other merchandise through a mail-order catalog. PRN members were sent a booklet of consumer advice by Harder, How to Squeeze Lemons and Make Lemonade, and a subscription to the Peoples Radio Network magazine.

At its peak in the early to mid-1990s, For The People was carried on over 300 radio stations, second only to Rush Limbaugh. The People's Radio Network later expanded to include hosts such as Jack Ellery, Joel Vincent (Howard Hewes), Paul Gonzalez and Jerry Hughes.

While still popular, the Peoples Radio Network declined during the mid-to-late 1990s with the advent of radio consolidation. Large radio chains began buying groups of radio stations and replacing current programming on their talk radio stations with more popular conservative-type shows.

The Peoples Radio Network's nonprofit status became the subject of an IRS audit following the 1992 presidential elections, alleging that PRN had attempted to influence the election against then-president George H. W. Bush. With the IRS audit continuing several years, Harder and his co-host Pat Choate searched for a funder for a new for-profit network which would not be subject to the restrictions on political advocacy of a nonprofit.[citation needed]

United Broadcasting Network[edit]

In 1996, Harder and his co-host Pat Choate were able to convince investors, particularly the United Auto Workers[4] to provide funding for a new for-profit radio syndication service, the United Broadcasting Network. Harder's Peoples Radio Network was absorbed into the new venture. UAW's president at the time, Stephen Yokich, saw the UBN as a way to promote the union's ideals and counter conservative talk show hosts such as Rush Limbaugh. The union initially provided $5 million to help fund the venture.[5]

Within three months the deal turned sour, and Harder was forced off the air, with the UAW assuming control over the new network's content. Pat Choate would become H. Ross Perot's vice presidential nominee in his election campaign. Without its only well-known talk show host, the United Broadcasting Network soon declared bankruptcy. Harder and Choate would both become embroiled in lawsuits against the UAW over the debacle, the eventual outcome of which gave sole ownership of the network to the UAW,[6] which later renamed it i.e. America Radio Network (information, entertainment).

Radio hosts syndicated by UBN at the time included Jim Hightower,[7] Marcy Kaptur and conservative populists Bay Buchanan and Duncan L. Hunter.[8][9]

i.e. America Radio Network[edit]

With the UAW as sole owners, i.e. America Radio Network had evolved into its own entity by 2000. The network's talk show hosts included Doug Stephan, Peter Werbe, and Mike Malloy (the latter two joined the network in October 2000[10][11]). The network's most widely syndicated shows were niche-based lifestyle-oriented programming covering topics such as car care, pets, legal advice and home improvement.[12] They regularly featured programming from the Workers Independent News Service.[13]

By 2002, i.e. America moved its entire operation into a new, state-of-the-art $2 million broadcast facility near the Michigan State Fairgrounds in Detroit and restructured its lineup, adding more liberal talk shows. Sirius Satellite Radio picked up quite a bit of the network's programming to form the basis of a liberal talk-oriented channel, Sirius Left.[14][15] Nancy Skinner joined the network, initially as part of Stephan's daily morning show.

The network spent 2003 shaking up its on-air lineup. Werbe, who was the only union member on the airstaff (as a member of AFTRA), was dismissed on June 20, 2003, due to what the network called budgetary reasons. The same year, Skinner,[16] Thom Hartmann[17] and Peter B. Collins began hosting their own shows on the network. Malloy's show was moved from afternoons to late evenings. Later that year, author Marianne Williamson was added for afternoons.

After years of suffering losses on the radio network, rumored to be around $75,000 per month.,[18] the UAW announced on December 11, 2003 that they would fold the network. i.e. America aired its final day of broadcasts on February 27, 2004.[19] There was much speculation as to why the network shut down. Chief among them was that the UAW, under president Ron Gettelfinger, wanted to shut down the money-losing venture. In addition, a higher profile liberal talk network startup, Air America Radio, was scheduled to debut in March 2004.

As a result of the end of i.e. America, Sirius Left, which had relied on the network for the bulk of their own programming, was forced to drastically overhaul the channel, by adding newly syndicated Ed Schultz and hiring San Francisco radio personality Alex Bennett. The Young Turks, Doug Stephan, Thom Hartmann and Peter B. Collins opted to self-syndicate their shows, which remained on the channel. Mike Malloy was unable to do this at the time, and in August 2004 joined Air America Radio.

Fate of on-air personalities[edit]


  1. ^ Website: Radio Spots – Dick Norma Aircheck 1988 Norman-SRN Archived 2007-10-09 at the Wayback Machine accessed 26JAN09
  2. ^ "`talk radio" (PDF). Archived from the original (PDF) on 2007-09-27. Retrieved 2007-07-25.
  3. ^ a b Donohue, Tom (May 1, 2018). Talk radio host and pioneer Chuck Harder dies at 78. Radio-Online. Retrieved May 28, 2022.
  4. ^ Monthly Review February 1999 Robert W. McChesney
  5. ^ "Archived copy". Archived from the original on 2007-09-29. Retrieved 2007-07-24.{{cite web}}: CS1 maint: archived copy as title (link)
  6. ^ UAW lawyers skirt the rules of law; some observers charge that, in winning a controversial jury verdict, the United Auto Workers legal team used shady tactics that amounted to obstruction of justice – Investigate Report | Insight on the News | Find Articles at BNET.com
  7. ^ Interview Archived 2001-09-16 at the Library of Congress Web Archives
  8. ^ Back behind the mike – Jim Hightower's United Broadcasting Network radio talk show, "Hightower Radio" – Brief Article | Progressive, The | Find Articles at BNET.com
  9. ^ Dynamist.com Archived 2007-08-19 at the Wayback Machine
  10. ^ Where's the liberal Rush Limbaugh? - Salon.com Archived 2007-05-19 at the Wayback Machine
  11. ^ MT nest (Metro Times Detroit)
  12. ^ i.e. america Radio Show Hosts
  13. ^ DIYmedia.net News Archive: April 2003 Archived 2007-09-27 at the Wayback Machine
  14. ^ DIYmedia.net News Archive: June 2003 Archived 2007-09-27 at the Wayback Machine
  15. ^ Turn Your Radio On – The Unions' Answer to Right-Wing Static Archived 2007-06-13 at the Wayback Machine
  16. ^ "Liberal Talk Show Host Nancy Skinner Talks About Her Dixie Chicks DJ Campaign – A BuzzFlash Interview". Archived from the original on 2007-06-15. Retrieved 2007-07-24.
  17. ^ Events: Thom Hartmann Archived 2007-09-28 at the Wayback Machine
  18. ^ “UAW Pulls the Plug on Liberal Talk-Radio Network” by Parker Ames « SimplyTRUE Blog
  19. ^ Autoworkers parking talk radio – UPI.com
  20. ^ Website: WCTC Jack Ellery Bio Archived 2009-01-31 at the Wayback Machine Accessed 26JAN09

External links[edit]