Cindy Gallop

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Cindy Gallop
Cindy gallop speaking cropped.jpg
Born Lucinda Lee Gallop
1 February 1960 (1960-02) (age 56)
Amersham, Buckinghamshire, England
Occupation CEO and advertising executive
Known for Founder of MakeLoveNotPorn and IfWeRanTheWorld

Lucinda "Cindy" Lee Gallop[1] (born 1 February 1960[2] in Amersham, Buckinghamshire ) is an English advertising consultant, founder and former chair of the US branch of advertising firm Bartle Bogle Hegarty, and founder of the IfWeRanTheWorld and MakeLoveNotPorn companies.[3] According to the TED blog, Gallop's TEDTalk "Make Love Not Porn" was one of the "most talked about presentations" at the 2009 TED conference.[4] She currently lives in New York City.[3]

Early life[edit]

Cindy Gallop was born in Amersham and grew up in Brunei. She is of half English, half Chinese descent. Cindy Gallop father is English and her mother Malaysian Chinese, from Alor Star in Kedah. Cindy’s parents live in Penang, where Cindy returns regularly.

Gallop studied English Literature at Somerville College at Oxford University, and received an MA from Oxford University in English Language and Literature and an MA from Warwick University in Theatre of the European Renaissance.[3]


Gallop worked as a theater publicist and marketer in England for several years before switching careers to advertising.[5] She joined the London office of British advertising firm Bartle Bogle Hegarty in 1989 and was responsible for large accounts like Coca-Cola, Ray-Ban, and Polaroid.[5] In 1996, she helped start the Asia Pacific branch of BBH.[5] She founded the US branch of BBH in 1998 and served as Chair of the board. In 2003, Gallop won the Advertising Woman of the Year award from Advertising Women of New York.[6] She founded her own brand and business innovation consultancy, Cindy Gallop LLC, in 2006.[7] She is known for her tagline: "I like to blow shit up. I am the Michael Bay of business."[8]

At the 2009 TED conference, Gallop launched the MakeLoveNotPorn web site in a 4-minute TEDTalk that the TED blog described as "one of the event’s most talked about."[4] The goal of MakeLoveNotPorn is to provide more realistic information about human sexuality than that provided by hardcore pornography.[4] She later published a TED Book, Make Love Not Porn: Technology's Hardcore Impact on Human Behavior.[9] launched in August 2012, a video sharing site designed "to make #realworldsex socially acceptable and socially shareable."[10][11]

In January 2010, Gallop launched IfWeRanTheWorld, a web platform designed to turn good intentions into action, by allowing people, brands, and companies to easily perform, trade, and coordinate "microactions."[7] One client of IfWeRanTheWorld is Levi's, who worked with IfWeRanTheWorld to create a campaign to revitalize the manufacturing town of Braddock, Pennsylvania.[12][13]

Gallop is a professional public speaker in the areas of advertising, branding, and business strategy and has spoken at TED,[4] SXSW,[14] the Association of National Advertisers conference,[15] Web 2.0,[16] ad:tech,[17] and other conferences.

The black apartment[edit]

Gallop's unique black-themed New York apartment was a set for The Notorious B.I.G.'s music video "Nasty Girl."[18] Her apartment has been profiled by Dwell,[19] Apartment,[18] The Atlantic,[20] The Selby[21] and New York magazine,[22] among many others.


  1. ^ "LUCINDA LEE GALLOP". 2013. Retrieved 12 June 2013. 
  2. ^ "FITZGERALD SHUREY TARBUCK LLP". Dellam Corporate Information Ltd. 2013. Retrieved 12 June 2013. 
  3. ^ a b c Bradshaw, Leslie (8 October 2011). "How Cindy Gallop Broke Through the "Thick Layer of Men" and Became the Counterpoint to Porn". Forbes. Retrieved 25 April 2012. 
  4. ^ a b c d "Cindy Gallop: Make Love Not Porn". TED. 2 December 2009. Retrieved 26 April 2012. 
  5. ^ a b c "Q&A with Cindy Gallop: Tackling porn, feminism and big dreams". TED. 2 December 2009. Retrieved 26 April 2012. 
  6. ^ "Webdenda". New York Times. 19 January 2004. Retrieved 26 April 2012. 
  7. ^ a b "Cindy Gallop". The Next Women. 2012. Retrieved 26 April.  Check date values in: |access-date= (help)
  8. ^ "Cindy Gallop". We Are NY Tech. 3 December 2010. Retrieved 27 April 2012. 
  9. ^ Gallop, Cindy (22 February 2011). Make Love Not Porn: Technology's Hardcore Impact on Human Behavior. TED Books. ASIN B004P1IX9U. 
  10. ^ "Launched today in beta:". TED Blog. Retrieved January 12, 2013. 
  11. ^ "Make Love Not Porn Founder Cindy Gallop’s Mission to Disrupt the Porn Industry". Glammonitor. Retrieved May 16, 2015. 
  12. ^ Chou, Jerri (28 October 2010). "If Levi's ran the world, they'd revitalize an all American Town". USA network. Retrieved 27 April 2012. 
  13. ^ Halaburda, Hanna; Dohnalova, Radka; Sesia, Aldo (16 March 2011). If We Ran the World. Harvard Business School. 
  14. ^ "Cindy Gallop: The End of Shame: or, Getting Over Oversharing". Sched* SXSW 2011. Retrieved 27 April 2012. 
  15. ^ "The Future of Advertising: Reinvention for Growth". Association of National Advertisers. 15 October 2010. Retrieved 27 April 2012. 
  16. ^ "Speaker: Cindy Gallop". Web 2.0 Expo New York 2011. Retrieved 27 April 2012. 
  17. ^ Gottlieb, Jaime (6 December 2005). "Around the World with BBH's Cindy Gallop, Keynote Speaker, Ad:Tech NY 2005". Adotas. Retrieved 27 April 2012. 
  18. ^ a b Govindan, Range (25 September 2008). "Look! Cindy Gallop's Black Apartment". Apartment Retrieved 26 April 2012. 
  19. ^ Nadeau, Gary (7 August 2009). "Bold Color, Small Space: The Black Apartment". Dwell. Retrieved 26 April 2012. 
  20. ^ Stone, Paul (16 December 2011). "Cindy Gallop's Black Apartment". The Atlantic. Retrieved 26 April 2012. 
  21. ^ Selby, Todd (5 April 2010). "Cindy Gallop". The Selby. Retrieved 27 April 2012. 
  22. ^ Schoeneman, Deborah (1 October 2006). "Where the Boys Were". New York Magazine. Retrieved 26 April 2012. 

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