Cinema One

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Cinema One
Cinema One 2013 logo.png
The logo of Cinema One (April 17, 2013-present)
Launched June 12, 1994; 22 years ago (1994-06-12)
Owned by ABS-CBN Cable Channels
(ABS-CBN Corporation)
Picture format 480i (SDTV)
Country Philippines
Language Filipino, English
Broadcast area Worldwide
Headquarters ABS-CBN Broadcasting Center, Diliman, Quezon City
Formerly called Sky 1 (1994-1998)
Pinoy Blockbuster Channel (1998-2001)
Sister channel(s) Hero, Jeepney TV, Lifestyle, Myx, Tag
Website cablechannels.abs-cbn.com/cinemaone

Cinema One (also called C1 and stylized as C1NEMAONE) is a global subscription television network targeted to Filipino audience. It is available globally in direct-to-home satellite, cable, IPTV, online video streaming, video on demand, and other over-the-top content platforms (often bundled with The Filipino Channel). It is owned and operated by ABS-CBN Cable Channels, a subsidiary of Filipino media conglomerate ABS-CBN Corporation. The programming of the network includes a line-up of mainstream and independent local and foreign films, film related programming, and original made for television films.[1]

History[edit]

The channel started on June 12, 1994 when i-Channel merged with Classic 21 to form Sky 1, which was launched with morning schedules containing public affairs, business and mostly Filipino movies. Seeing audience growth in the movies being shown, On June 29, 1998, Sky 1 became Pinoy Blockbuster Channel wherein programming was reformatted to show series of movies produced by local productions. Supported by its large and growing avid viewers, on May 20, 2001, Pinoy Blockbuster Channel became Cinema One, this time showing not only local movies but foreign films as well.[1]

On May 20, 2001, Cinema One was launched as a 24-hour movie channel targeted to the Filipino audience. Its film inventory covers all genres from romance, drama, comedy, action, horror and fantasy films produced by the country’s top movie outfits. Original programs such as Inside The Cinema with Boy Abunda and the weekly Cinemanews were also produced to cater movie lover audiences.[1]

Cinema One logo used from 2009 to April 16, 2013.

Cinema One immediately grew popularity and eventually gained acceptance. For the past 10 years, it has stayed in the top spot as the most watched cable channel in the country dominating all other foreign and local cable channels.[2] Cinema One carries many films from Star Cinema, Regal Entertainment, Viva Films, Seiko Films, RVQ, FPJ, LVN and from the library of ABS-CBN Film Archives.

In 2005, Cinema One ventured into original digital movie productions under its annual Cinema One Originals film festival which showcase and grants funding to independent film makers in the country. Among the films that has been produced under Cinema One Originals banner are Confessional (2007), Huling Balyan ng Buhi, Rome & Juliet, Tambolista (2007), Mater Dolorosa (2012), Yanggaw, Sa North Diversion Road (2005), Imburnal (2008), Dose, Altar, Baybayin (2012), That Thing Called Tadhana (2014), Ang Babaeng Humayo, 2 Cool 2 Be 4gotten, and Baka Bukas.[1]

In May 2004, as part of ABS-CBN’s global marketing strategy, Cinema One was launched globally to reach out and give quality entertainment to the Filipino communities in North America, the Middle East, Europe, and Asia-Pacific. The new face of Cinema One with the tagline, “Ang Buhay Natin, Parang Sine” ("Our Life Is Like the Movies"), reinforces its affinity with the movie-loving audience who tune in to experience larger than life entertainment on the small screen.

In August 2011, the new logo with rainbow chrome became the new logo for the new network. On April 17, 2013, Cinema One launched a new redesigned logo as C1 along with a new graphic package.

On June 4, 2014, as part of their 20th year anniversary, Cinema One launched a music video entitled "Laging Kasama" ("Always With You"), sung by Toni Gonzaga and Piolo Pascual.

Single/Single, the first original television series of Cinema One together with The Philippine Star, premiered on August 29, 2015 starring Matteo Guidicelli and Shaina Magdayao. The series explores the life of bachelors in today's modern and complicated world.

Cinema One Premium HD[edit]

Cinema One Premium HD was a short-lived premium channel which showed local films in full high-definition.

References[edit]