Cinemax (Asian TV channel)

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Cinemax Asia
611-cinemax.png
CountrySingapore
Broadcast areaAsia
NetworkHBO Asia
HeadquartersSingapore (main)
Mumbai
Programming
Language(s)English
Chinese
Thai
Korean
Japanese
Filipino
Indonesian
Vietnamese
Picture format1080i HDTV
(downscaled to 16:9 anamorphic widescreen or letterboxed 480i for the SDTV feed)
Ownership
OwnerHBO Asia Pte Ltd
(WarnerMedia International)
(WarnerMedia/AT&T)
Sister channels
History
LaunchedNovember 1996; 25 years ago (1996-11)
ReplacedFOX Action Movies (Cignal TV channel space) Available on Channel 212 (HD feed)
Former namesMax
(March 2009–November 2012)
MGM Gold (Malaysia)
Links
Websitewww.cinemaxasia.com
Availability
Terrestrial
Nexmedia (Indonesia)Channel 503
Satellite
TransVision (Indonesia)Channel 109 (HD)
Astro (Malaysia)Channel 412 (HD)

Cinemax Asia is a pan-Asian pay television channel as a part of the HBO Asia network. It features action, science-fiction, thriller, and adult comedy films.[1] Cinemax Asia is headquartered in WarnerMedia Asia office in Singapore.

History[edit]

Cinemax Asia (November 1996–March 2009)[edit]

Cinemax Asia (which is the secondary channel of HBO Asia) was launched in November 1996, it is a 24-hour movie channel which features movies in horror, suspense, thriller and action. Cinemax Asia features Thriller Cinemax on Thursday, Action Cinemax on Friday while Cinemax Superstars on weekend.

In Malaysia, Cinemax Asia was launched on Astro on channel number 18 replacing the ill-fated MGM Gold channel on August 24, 1998.

Max Asia (March 2009–2012)[edit]

In March 2009, Cinemax Asia was rebranded as "Max Asia" to appeal to male viewers. Max Asia's logo has been redesigned as well in line with the rebranding. Under registered permission HBO Network, Max Asia became an American movies channel.[clarification needed][2][3][4][5]

Cinemax Asia (2012–present)[edit]

Max Asia changes its ident, its yellow background color is replaced by a red color with a more bolder approach to match its original American counterpart, with new action and thriller movies and it is now a competitor to its rival Fox Action Movies.

During October 2021, Cinemax Asia featured horror films in a Maximum Horror promotion.[6]

[edit]

See also[edit]

References[edit]

  1. ^ See the examples at Cinemax Schedule May 2021.
  2. ^ [1][dead link]
  3. ^ "Advertising, Marketing, Media, Digital, PR News & more". Campaign Asia. Retrieved 23 January 2018.[permanent dead link]
  4. ^ "Archived copy". Archived from the original on 1 April 2009. Retrieved 24 March 2009.{{cite web}}: CS1 maint: archived copy as title (link)
  5. ^ [2][dead link]
  6. ^ #WhatsOnCinemax: MAXIMUM HORROR OCTOBER 2021

External links[edit]