Club-Mate
| Country of origin | Germany |
|---|---|
| Introduced | 1924 |
| Website | www |
Club-Mate (German pronunciation: [ˈklʊp ˈmaːtə]) is a caffeinated carbonated mate-extract beverage made by the Loscher Brewery (Brauerei Loscher) near Münchsteinach, Germany, which originated in 1924.[1] Club-Mate has 200 mg of caffeine per L. Club-Mate has a relatively low sugar content of 50 g per L, and low calories (200 kcal per L of beverage) compared to other beverages such as cola or most energy drinks.
Also available is Club-Mate IceT Kraftstoff, which is an iced-tea variant with slightly higher caffeine content (220 mg per L) and with more sugar than original Club-Mate.
Club-Mate is available in 0.33-litre and 0.5-litre bottles.
Some Club-Mate bottles include the following slogan of "man gewöhnt sich daran" which roughly translates into a challenge to the drinker of “one gets used to it."
Examples of Club-Mate-based mixed drinks are: vodka-mate; Tschunk,[2] a combination of rum and Club-Mate; Jaeger-Mate, a mix of Jägermeister and Club-Mate.
History[edit]
Geola Beverages of Dietenhofen, Germany originally formulated and marketed Club-Mate under the name Sekt-Bronte since 1924.[3] The drink was only known regionally until acquired by Loscher and marketed under the name Club-Mate in 1994.[4]
In December 2007, Loscher marketed a Club-Mate winter edition. The limited-edition Club-Mate consists of the original formula mixed with cardamom, cinnamon, star anise and citrus extract. It is since sold regularly for a limited time during winter.
In 2009, a Club-Mate-styled cola variety was introduced. Unlike other colas, its recipe includes mate-extract.
In 2013, Club-Mate Granat, a Club-Mate variety with additional pomegranate flavor, was introduced.
As of July 2010, the company listed additional countries like the United Kingdom,[5] the United States,[6] Belgium,[7] Bulgaria [8] and Luxembourg to reach distributors in 40 countries,[9] primarily in Europe, but also in Canada, [10] Australia, Israel, Turkey and South Africa.
Hacker culture[edit]
Club-Mate has developed a following in computer hacker culture and tech start-ups, especially in Europe. Bruce Sterling wrote in Wired magazine that it is the favorite beverage of Germany's Chaos Computer Club.[11] It is also popular at Noisebridge[12] and HOPE[13] in the United States, Electromagnetic Field in the UK, the Hack-Tic events in the Netherlands and the FOSDEM in Belgium. Club-Mate appeared in numerous leading media websites like Al-Jazeera,[14] TechCrunch[15] and Vice.[16]
Ingredients[edit]
- Water
- Inverted sugar syrup
- Sugar
- Mate tea extract
- Citric acid
- Caffeine
- Natural flavors
- Caramel color
- Carbonic acid
Tschunk[edit]
| Cocktail | |
|---|---|
| Type | Highball |
| Primary alcohol by volume | |
| Commonly used ingredients |
|
| Preparation | Dice limes, put them together with the brown sugar into a high glass and crush both. Add crushed ice and pour the rum and the Club-Mate over it. Add a straw |
Tschunk [ˈtʃʊnk] is a German highball consisting of Club-Mate and white or brown rum. It is usually served with limes and cane or brown sugar.[17][18]
Like Club-Mate, the Tschunk is a typical drink within European hacker culture[19][20] and can often be found at scene typical events or locations like the Chaos Communication Congress.[18][21]
See also[edit]
- Materva, a Cuban carbonated mate-based beverage
Notes and references[edit]
- ^ "Club Mate Reviews, Photos, Information, Videos and TV Ads". dizzyfrinks.com.
- ^ "Tschunk – Hacker's Cocktail with Club Mate".
- ^ https://www.taz.de/!201915/
- ^ https://www.tagesspiegel.de/zeitung/goldgruene-fluessigkeit-zum-saugen/675536.html
- ^ "Club-Mate UK". Archived from the original on 2016-02-23. Retrieved 2020-07-24.
- ^ "Club-Mate USA".
- ^ "Official Belgium Club-Mate distributor".
- ^ "Club-Mate Bulgaria".
- ^ "Manufacturer – Club-Mate / The Icetea". clubmate.de.
- ^ "Club-Mate Canada".
- ^ Bruce Sterling (2007-04-01). "Club-Mate, favorite drink of the Chaos Computer Club". Wired.
- ^ "Club Mate - Noisebridge". noisebridge.net.
- ^ "Club-Mate". 2600 Magazine. Archived from the original on 2015-08-15. Retrieved 2009-11-12.
- ^ Stupp, Catherine. "German hackers' drink of choice". www.aljazeera.com.
- ^ "Flying high on Club Mate – TechCrunch". techcrunch.com.
- ^ http://motherboard.vice.com/blog/how-a-german-soda-became-hackers-fuel-of-choice
- ^ "Tschunk – Hacker's Cocktail with Club Mate".
- ^ a b Silver, Vernon (27 June 2017). "The Chaos Computer Club Is Fighting to Save Democracy". Bloomberg L.P. Retrieved 14 July 2017.
- ^ "Club-Mate: The Favorite Drink of German Hackers and Club Kids Is Here". Eater.com. Vox Media. Retrieved 3 April 2018.
- ^ "Hacking Club-Mate". Make. 24 May 2011.
- ^ Judith Horchert (28 December 2013). "Chaospatinnen: Betreuung für den ersten Besuch beim Hackerkongress". Spiegel Online (in German).
External links[edit]
| Wikimedia Commons has media related to Club-Mate. |
- Home Page for Club-Mate
- "History of Loscher Brewery. Includes information on acquisition of Geola Beverages" (in German). Archived from the original on 2007-10-11. Retrieved 2008-05-23.