Conad

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Conad
Native name
Consorzio Nazionale Dettaglianti
TypeSupermarket chain
IndustryDepartment store
FoundedBologna, Italy (May 13, 1962 (1962-05-13))
Headquarters,
Area served
Italy Montenegro, Albania, China, Kosovo, Malta, San Marino[1]
Key people
Valter Geri, President
Francesco Pugliese, CEO
10,7 Billion in 2012
Number of employees
32000 in 2009
Divisions2938 in Italy and 5 other countries

Conad (Consorzio Nazionale Dettaglianti), stylized CONAD,[2] is an Italian retail store brand which operates one of the largest supermarket chains in Italy.[3] Created in 1962,[4] Conad is a cooperative system of entrepreneurs, dealing in large-scale distribution. It is structured on three levels: entrepreneur members (owners of retail outlets), cooperatives (large shopping and distribution centers), and the national consortium (a service and market-oriented body for member companies)[5]

Since 2018 many Conad supermarkets have offered freshly-squeezed orange juice («le spremute») in their produce departments.[6] Additionally, Conad is recognized as having been a leader in the introduction of environmentally-friendly grocery bags, including biodegradable and reusable fabric options, thus significantly reducing Italy's generation of solid waste.[7]

According to many experts, the most beautiful supermarket in the world is the Despar Teatro Italia in Venice.[8] CONAD has operations in Albania with 35 stores.

References[edit]

  1. ^ [1][dead link]
  2. ^ "CONAD (Consorzio Nazionale Dettaglianti)". Treccani.it. Retrieved 30 January 2020.
  3. ^ "Archived copy". Archived from the original on 2014-01-10. Retrieved 2014-01-10.CS1 maint: archived copy as title (link)
  4. ^ Blythe, Jim (2006). Fondamenti di marketing. Pearson. ISBN 9788871922720. via Google Books
  5. ^ "Archived copy". Archived from the original on 2014-01-10. Retrieved 2014-01-10.CS1 maint: archived copy as title (link)
  6. ^ Redazione (2018-06-03). "Conad: spremiagrumi Zumex nel reparto ortofrutta | GDO News". www.gdonews.it (in Italian). Retrieved 2021-03-29.
  7. ^ instore (2015-10-07). "Conad per il riutilizzo dei sacchetti della spesa, anche quelli biodegradabili". InstoreMag (in Italian). Retrieved 2021-03-29.
  8. ^ "Venezia, nell'ex Teatro Italia diventato supermercato". La Nuova di Venezia (in Italian). Retrieved 2021-03-29.

External links[edit]