In the Hyperdimension Neptunia game series, the world of Gamindustri (ゲイムギョウ界,Geimugyō-kai?, a pun on ゲーム業界 Gēmu gyōkai, "game industry") is divided into four regions: Planeptune, Lastation, Lowee, and Leanbox. Each region is completely different from the others in appearance and atmosphere, with each representing a specific video game console (Sega Neptune, Sony PlayStation, Nintendo Wii and Microsoft Xbox respectively). The four goddesses, one for each region, also known as the Console Patron Units (or simply CPU) are fighting each another for "shares" (the amount of influence a CPU and her nation has over a certain place). The war is also known as the "Console War", resembling the real-world competitions for dominance in market share in the video game console marketplace. In the story of the game the Console War had lasted for thousands of years, which is one of the main driving plot lines in the series.