Content designer

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A content designer is a designer who designs content for media or software. The term is mainly used in design like Graphic Design, Visual Design and Sound Design(Music Industry). Content design can be used in print work; however, the term generally refers to content on the Internet or in the Sound Industry(Music Production). Content designers work in many industries, and are responsible for the organization and layout of web content.

Duties and responsibilities[edit]

The duties of a content designer typically vary, depending on the type of company and projects he or she is developing content for.[1] Depending on the content format, the content designer usually holds a more specific title such as graphic designer for graphical content, writer for textual content, instructional designer for educational content, or a programmer for automated program/data-driven content. For most content designers, no matter what field of work they design for, it is likely that they create and draw up designs that are original pieces of artwork, by making their designs as relevant to what they are communicating as possible.[1]

Career path[edit]

In this industry, competitive fields of each type of design discipline leave designers striving for higher positions in order to increase their income.

Web developer v. designer[edit]

Take for example web developer versus web designer; the difference between the two fields are that a web developer deals with the non-design aspect of building websites, which includes coding and writing markup, and its hierarchy is as follows: client-side coding, server-side coding, and database technology.[2]

Web designers use graphics and graphic design software to create a look for a website. They then use coding to make it available online. They are very creative and have both intuition and imagination. On the other hand, web designers don't care much about the look of the website but how technically sound it is. They build a website from the ground up and know all the specific languages for that website. They are very detail oriented.[3]

Web designer salary[edit]

A web designer on the other hand must make design decisions that affect the color, layout and overall graphical appearance, which are influenced by the function in which they are designed, as well as the audience in which they are communicated.[4] These are two different fields, however, the salary of web developers, on average for 2012 has been $61,250-91,250, whereas web designers on average make approximately $53,750-88,000 yearly.[5]

Senior content designer[edit]

A senior content designer leads a content design group in designing new content for a product or project, typically Web-based. Depending on the content, the role of a senior content designer may be similar or identical to a communication design, game development, or educational role with a different title more associated with those professions. For example: a senior content designer in a communication design profession is better known as a creative director.

See also[edit]


  1. ^ a b "What Does a Content Designer Do?". Retrieved 3 April 2013. 
  2. ^ "Web Development". Retrieved 3 April 2013. 
  3. ^ Cousins, Carrie. "What's the Difference Between a Web Designer and Web Developer?". designmodo. Retrieved 7/1/2016.  Check date values in: |access-date= (help)
  4. ^ "Web Design". Retrieved 3 April 2013. 
  5. ^ "Web Developer Salary Range". Retrieved 3 April 2013.