Controversy Creates Cash

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Controversy Creates Cash
AuthorEric Bischoff
Jeremy Roberts
CountryUnited States
PublisherWWE Books
Pocket Books
Publication date
November 2006
Media typeHardcover and paperback
796.81209 22
LC ClassGV1195 .B52 2006

Controversy Creates Cash (in logo stylized as Controversy Creates Ca$h) is the autobiography of professional wrestling promoter and personality Eric Bischoff, written with Jeremy Roberts and published by WWE Books. It was released on October 17, 2006 and debuted at #16 on the New York Times Best Seller list,[1] making it the highest-ranked WWE book since Ric Flair's To Be the Man in 2004. It was also #83 on USA Today's best-selling books for the week of its release.[2]


On the September 25, 2006 edition of Raw, Bischoff delivered a worked shoot, claiming that before being unceremoniously and unjustly fired, he signed a book deal with World Wrestling Entertainment (WWE) and that his book was finished. Reflecting on the Monday Night Wars, he stated, "I tell the truth about a lot of things, most of which will piss off Vincent Kennedy McMahon". He then claimed that Raw in its then-current form would not be possible without him and that D-Generation X would not exist without the New World Order. Jonathan Coachman (in kayfabe) then cut off Bischoff and had him escorted out as Bischoff hinted at "the truth about Vince McMahon".[3]


The book's prologue details Bischoff's July 15, 2002 debut on Raw as its new General Manager, and it offers some background on how Raw came to be influenced by his work on WCW Monday Nitro.[4] Topics covered in the book include Bischoff's childhood, his involvement in the American Wrestling Association, his work as vice president and president of WCW, and his take on the Monday Night Wars and working for WWE. The book focuses more on the business side of WCW as opposed to details regarding the on-camera action. Bischoff also addresses the problems and politics within WCW, and how he believes that "dirtsheets" have blown them out of proportion and misguided some readers.[citation needed]


  1. ^ Best Sellers - Hardcover Nonfiction (November 5, 2006). Retrieved December 22, 2007.
  2. ^ Eric Bischoff Book Debuts at #16 on NYT Bestseller List (October 26, 2006). Retrieved December 22, 2007.
  3. ^ Zeigler, Zack "SmackDown beatdown" (September 25, 2006). Retrieved December 22, 2007.
  4. ^ Eric Bischoff Controversy Creates Cash (June 5, 2007). Retrieved December 22, 2007.

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