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Distilled in Mexico since 1933, Controy or Naranja (US Market Name) is an orange liqueur sometimes credited as being used in the first Margarita. For nearly a century Controy was only available in Mexico. In 2013, Pura Vida Tequila Company of Houston, Texas acquired the rights to export it for sale in the United States. For legal purposes, the name was changed from Controy to Naranja, which translates to "orange" in Spanish.[1]


  1. ^ "Archived copy". Archived from the original on 2014-12-23. Retrieved 2014-10-23.