Craig Littlepage (born August 5, 1951) is an American college athletics administrator and former basketball player and coach. He is the athletic director at the University of Virginia. He was named to that position in 2001 and has been with the school as an administrator since 1990. Littlepage served as the head men's basketball coach at the University of Pennsylvania from 1982 to 1985 and at Rutgers University from 1985 to 1988.
On August 21, 2001, University of Virginia President John T. Casteen III announced Littlepage's appointment to be the ninth Virginia Athletics Director. He was the first Black Athletics Director in UVa history. In 2003 and 2006, he was named the Black Coaches Association's "Athletics Administrator of the Year." He was also listed on Sports Illustrated's list of the 101 most influential minorities in sports in 2003 and 2004. Littlepage created a motto of "uncompromised excellence in intercollegiate athletics," and led Virginia athletics to achieving success in a broad range of sports.
In 2003, following a controversial performance by the Virginia Pep Band at the 2002 Continental Tire Bowl in which the band lampooned the home state of the opposing West Virginia Mountaineers and was banned from any future performance at the bowl, Littlepage banned the Pep Band from participating in any Cavalier varsity sports. A donation from Carl Smith allowed the formation of the Cavalier Marching Band.
At the beginning of the 2008 football season, Littlepage briefly banned signs from all school athletic events. Following a student protest at the school's second home game of the season, in which ESPN's Rick Reilly encouraged students to bring in blank signs and signs that said, "This is not a sign," Littlepage repealed the ban.