Croissant (magazine)

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For things named Crescent, see Crescent (disambiguation).

CategoriesWomen's lifestyle
First issue1 May 1977
CompanyMagazine House
Based inTokyo

Croissant (クロワッサン, Kurowassan) is a biweekly Japanese women's magazine for middle-aged women.

History and profile[edit]

The first issue of the magazine is dated 1 May 1977;[1][2] the magazine is published twice a month,[3] generally on the 10th and the 25th. Croissant is published by Magazine House (マガジンハウス, Magajin hausu), based in Tokyo.[3][4] The company, which is also the founder of the magazine, was formerly named Heibun Shuppan.[5] The target audience is middle-aged and married women.[3] The frequent topics covered include home decoration, cooking, health, and beauty.[3]

In 1980 the circulation of Croissant was 450,000 copies.[1]

Croissant has sister publications, including an an, Brutus and Popeye.[6]


  1. ^ a b Yoko Tokuhiro (25 September 2009). Marriage in Contemporary Japan. Routledge. p. 45. ISBN 978-1-135-23032-6. Retrieved 4 May 2015.
  2. ^ Stephanie Assmann (20 October 2003). "Japanese Women's Magazines". EJCJS. Retrieved 14 November 2014.
  3. ^ a b c d "Croissant". Fashion Japan. Retrieved 4 May 2015.
  4. ^ Europa World Year. Taylor & Francis. 2004. p. 2357. ISBN 978-1-85743-254-1. Retrieved 30 April 2016.
  5. ^ Keiko Tanaka (May 2003). "The language of Japanese men's magazines: young men who don't want to get hurt" (PDF). The Sociological Review. 51 (S1): 222–242. doi:10.1111/j.1467-954X.2003.tb03613.x. Retrieved 30 April 2016.
  6. ^ "Popeye". Japanese Streets. Retrieved 30 April 2016.

External links[edit]