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ABS-CBN logo 2014.png
Cebu City
Branding ABS-CBN TV-3 Cebu
Slogan In The Service of The Filipino Worldwide
Channels Analog: 3 (VHF)
Digital: 37 (UHF) (ISDB-T) (test broadcast)
Virtual: 11.16 (LCN)
Subchannels See list
Translators DY-12-MA 12 Dumaguete
DY-9-BH 9 Bohol
DY-7-YF 7 Siquijor
DY-2-TO 2 Toledo, Cebu
DY-13-YG 13 Barili, Cebu
Affiliations ABS-CBN
Owner ABS-CBN Corporation
Founded June 14, 1961
Call letters' meaning DY
Broadcasting Network (former owner prior to its merger from ABS)
Sister station(s) DYAC-TV 23 (S+A)
Former callsigns DYCW-TV (1973–1978)
Former affiliations Banahaw Broadcasting Corporation (1973-1978)
GTV/MBS (1978–1986)
Transmitter power 50,000 Watts (200,000 Watts ERP)
Website www.abs-cbn.com

DYCB-TV, channel 3, is a VHF television station of Philippine television network ABS-CBN Corporation. Its studios are located at the ABS-CBN Broadcasting Complex, North Road, Jagobiao, Mandaue City. While its transmitter is located at Mt. Busay, Brgy. Babag 2, Cebu City.


  • June 14, 1961 – DYCB-TV channel 3, the first provincial TV station in the Philippines, was launched by ABS-CBN (then known as Bolinao Electronics Corporation). It first aired a four-hour-a-day schedule (6:00–10:00 p.m.), transmitting on a 50-mile radius within Cebu and nearby islands. The station's 390 ft (118.9 m) transmission tower (then the tallest structure in Cebu) was originally from the network's flagship TV station, DZAQ-TV 3, used during the first telecasts in 1953.
  • 1973 – After the declaration of Martial Law by then-President Ferdinand Marcos, and the takeover of ABS-CBN by his crony, Roberto Benedicto, DYCB-TV reopened as DYCW-TV, and became part of the Banahaw Broadcasting Corporation (followed by DYXL-TV 4 in Bacolod).
  • 1978 – Channel 3 became an owned-and-operated station of the government-owned GTV (later the Maharlika Broadcasting System, now People's Television Network). The call letters were reverted to the original DYCB-TV.
  • 1988 – DYCB-TV channel 3 reopened under ABS-CBN, its original network.
  • June 28, 1988 – DYCB-TV introduced the Star Network with the famous numerical gold tri-ribbon channel 3 logo with a star.
  • August 29, 1988TV Patrol Central Visayas (first known as TV Patrol Cebu), the channel's flagship newscast launched. With this feat DYCB became the first regional station to introduced local newscasts.
  • 1989 – DYCB-TV started domestic satellite broadcasts to bring programs live from Manila.
  • February 22, 2015 - ABS-CBN Cebu started in ISDB-T Broadcast on UHF 37 with the launching of ABS-CBN TV Plus in Cebu.

ABS-CBN 3 Cebu Programs[edit]

Previously Programs[edit]

  • Amor Chicko
  • Awitanghalan
  • Halad sa Kapamilya
  • Ang TV Cebu
  • Banat Visayas, Sulong Mindanao!
  • Kang Kinsa Isabwag ang Mga Bulak
  • Siya ug Ako sa Kangitngit
  • For Life Presents
  • Kapalaran
  • Alas Diyes Na
  • Chika Hai Ta
  • Let's Do Business
  • Little Big Star Cebu
  • Milyonaryong Mini
  • Sabado Na Gyud
  • Sabado Na, Game Na!
  • Summer Sunshine
  • TV Patrol Cebu
  • Tubag! with Leo Lastimosa
  • Primitivo Ala Swerte

Current personalities[edit]

Digital television[edit]

Digital channels[edit]

DYCB-DT UHF Channel 37 (611.143 MHz)

Channel Video Aspect PSIP Short Name Programming Note
11.16 H.264 4:3 ABS-CBN CEBU ABS-CBN
11.17 H.264 SPORTS+ACTION S+A 23
11.18 N/A N/A CINEMO! Cine Mo! Test Broadcast
11.21 N/A YEY! Yey!
11.22 N/A Knowledge Channel Knowledge Channel
11.23 N/A DZMM TeleRadyo DZMM TeleRadyo
11.24 N/A KBO Channel Kapamilya Box Office Requires subscription via ABS-CBN Mobile
11.25 N/A ABS-CBN One Seg ABS-CBN One Seg 1seg

CINEMO!, YEY!, Knowledge Channel, TeleRadyo and KBO Channel, are exclusive channels to TV Plus, a digital set-top box manufactured by the network.

See also[edit]