Dawn Ostroff

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Dawn Ostroff is the former President of Entertainment of The CW and, currently, is the president of Condé Nast Entertainment CNE.[1][2] Identifying an untapped revenue stream, Ostroff and Condé Nast CEO Bob Sauerberg launched CNE in 2011, an in-house production and distribution studio for digital video, film and TV.[3]

Career[edit]

Ostroff began her career in news as a reporter for WINZ, a CBS affiliate in Miami. She also worked in local news at WPLG and WTVJ in Miami.

Ostroff joined Lifetime Television in October 1996 as Senior Vice President, Programming and Production. She was Executive Vice President of Lifetime starting in 1999.

Ostroff served as President of UPN Entertainment from February 11, 2002 until 2006, when she helped start The CW, considered America's youngest skewing broadcast network,[4] and Dawn Ostroff was in charge of the network’s primetime slate,[5] which during the 2010-2011 season featured series including The Vampire Diaries, Gossip Girl, Life Unexpected, One Tree Hill, America’s Next Top Model, 90210, Supernatural and Smallville, as well as new series Nikita, starring Maggie Q, and Hellcats, starring Aly Michalka and Ashley Tisdale. She was in charge of all creative efforts of the network and oversaw such areas as current programming, series development, scheduling, research, marketing and publicity.[6]

She ultimately announced that she would be leaving the network in 2011, after which she was appointed President of Condé Nast Entertainment.[1][7]

When Ostroff made the move to CNE in 2011, Condé Nast tasked her with digesting its 19 magazine brands and more than 100,000 articles and developing these stories into film, TV and digital videos under the banner of Condé Nast Entertainment. Condé Nast’s parent company Advance Publications invested more than $50 million in CNE, which now has more than 300 employees in New York and Los Angeles, and turned a high-seven-figure profit in 2016, just five years after CNE’s creation.[8] TV veteran Ostroff grew Condé Nast Entertainment’s content umbrella to include diverse forms of media, from films, like “Only the Brave” adapted from a GQ feature, to virtual reality projects, such as "Invisible," a supernatural series shot in VR. The division has major projects including the film "The Old Man and the Gun," with Robert Redford, and "King of the Jungle," set to star Johnny Depp; TV projects including "Last Chance U" on Netflix, "Vanity Fair Confidential" on Investigation Discovery and "Most Expensivest," a digital series that evolved into a TV show on Viceland.[9] Additionally, through its digital franchises, such as Vogue’s “73 Questions” and WIRED’s “Autocomplete Interview,” CNE makes about 5,000 videos a year, garnering more than 11 billion views in 2017.[10]

Personal life[edit]

Ostroff was born to a Jewish family[11] and is a graduate of Florida International University in Miami, Florida, where she earned her Bachelor of Science degree in journalism. She resides in New York, NY with her husband Mark Ostroff and their four children: Justin, Jonathan, Michael, and Lane. Justin and Jonathan are both graduates of the University of Pennsylvania. They are currently working in finance. Michael and Lane attend day schools in New York.

Ostroff has also devoted herself over the years to working with several organizations such as A Place Called Home,[12] which helps children in South Central Los Angeles, and the Independent School Alliance as well as the American Jewish Committee.[13]

References[edit]

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