Digital Chocolate

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Digital Chocolate, Inc.
Industry Video games
Founded 2003
Founder Trip Hawkins
Headquarters San Mateo, California, United States
Area served
Key people
Marc Metis
Edmond Chui
(Principal Architect/Server Engineering Manager)[2]
Number of employees
300 employees[1]
Slogan Seize The Minute

Digital Chocolate, Inc. is a video game developer and publisher headquartered in San Mateo, California. It was founded in 2003 by Trip Hawkins, the entrepreneur and founder of the video game publishing giant Electronic Arts and founder of The 3DO Company. The company focuses on developing games for mobile phones, iOS, and Microsoft Windows, and makes some non-entertainment titles. Its marketing motto is Seize the minute.


Digital Chocolate was founded in 2003 by Trip Hawkins.

On August 15, 2011, Digital Chocolate agreed to acquire Sandlot Games, a leading casual game developer and publisher.[3]

Digital Chocolate has operations in San Mateo, Seattle, Barcelona, St. Petersburg, Bangalore, and Mexicali.

In May 2012, Trip Hawkins stepped down as CEO to move to a "consulting and advisory relationship" with the company. The company also announced plans to lay off 180 employees.[4]

Galaxy Life is their most successful title on Facebook to date, ranking at 284th bucket of MAU (Monthly Active Users) as of September 13, 2013.[5] In 2013 Digital Chocolate's Barcelona studio was sold to Ubisoft with the Galaxy Life IP and the Helsinki studio was closed.[6][7][8]

In April 2014, Digital Chocolate's four remaining Facebook games—Army Attack, Crazy Penguin Wars, Millionaire City, and Zombie Lane—were licensed to RockYou, along with the hiring of their developers to continue work on the games.[9][10][11]



In 2009, the company's game Brick Breaker Revolution won an IGN award for Best Artistic Design.[12]

Mobile Entertainment named the company "best mobile games developer" in 2006 and 2007.[13]

In 2006, Digital Chocolate received nine IGN Game of the Year awards. Its game Tornado Mania! was awarded Wireless Game of the Year with a "perfect 10" score,[14] and the company was named Best Developer.[15]

In 2012, the company's game Army Attack was nominated for the "Social Networking Game of the Year" in the Academy of Interactive Arts & Science's 15th Annual Interactive Achievement Awards.[16]

The company has been included in The Red Herring Global 100.[17]


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