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Diply Logo.png
Diply homepage.PNG
OwnerGoViral Inc.
Created byTaylor Ablitt, Dean Elkholy, Gary Manning
Launched2013; 9 years ago (2013)
Current statusActive

Diply is a social news website published by the parent company GoViral which is based in London, Ontario,[1][2] New York City[3] and Toronto. It once ranked among the top-100 most popular websites in the world[2][4] and the top-20 websites in Canada.[4] In April 2019, it was among the top 5000 most popular websites in Canada, and top 22000 in the world.[5]


Diply was founded in 2013 by Taylor Ablitt (CEO), Dean Elkholy, and Gary Manning.[2]

In September 2016, Diply hired Kirstine Stewart as chief strategy officer.[6][7][8] She left the company in late 2017.

In August 2018, Diply laid off 40 employees at its London, Toronto and New York offices.[9]

In October 2018, another 35 employees were laid off.[10]

As of 2021, Diply's Toronto office was shuttered.


  1. ^ Dubinski, Kate (2014-11-14). "The downtown you don't know — but should". The London Free Press. Retrieved 2017-11-22.
  2. ^ a b c Yu, Roger (2015-11-26). "Diply to invest more in 'value-added' content as traffic surges". USA Today. Retrieved 2017-11-22.
  3. ^ LoCastro, Marc (2017-05-03). "Diply Expands U.S. Direct Sales Team with Three Hires". Business Wire (Press release). Retrieved 2018-09-24.
  4. ^ a b "Diply.com Traffic, Demographics and Competitors". Alexa.com. Retrieved 2017-11-22.
  5. ^ "Diply.com Traffic, Demographics and Competitors". Alexa.com. Retrieved 2019-04-26.
  6. ^ Craig, Sean (2016-09-20). "Former Twitter Inc VP Kirstine Stewart joins London, Ont.-based lifestyle site Diply". Financial Post. Retrieved 2017-11-22.
  7. ^ Bradshaw, James (2016-09-20). "Kirstine Stewart joins content website Diply". The Globe and Mail. Retrieved 2017-11-22.
  8. ^ De Bono, Norman (2016-09-20). "Big name in online media joins Diply.com". The London Free Press. Retrieved 2017-12-14.
  9. ^ "Layoffs at media company Diply blamed on changes at Facebook". CBC News. Retrieved 2018-11-13.
  10. ^ "More layoffs at London media company, Diply". CBC News. Retrieved 2018-11-13.

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