Discovery Kids (Latin America)

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Discovery Kids
Discovery kids logo.png
Launched November 1, 1996
Owned by Discovery Communications
Picture format 480i (SDTV)
1080i (HDTV)
Slogan Aquí, en Discovery Kids (Latin America); Aqui, no Discovery Kids (Brazil); literally "Here, on Discovery Kids"
Country United States
Language Spanish
Portuguese
English
Broadcast area Latin America, including Brazil
Headquarters Miami, Florida
Formerly called Discovery Kids Channel (1996-1997)
Sister channel(s) Discovery Turbo
Investigation Discovery
Discovery Home & Health
Website Discovery Kids Latin America
Discovery Kids Brazil
Availability
Satellite
Dish Network (Mexico) 310
DirecTV (Latin America) 330
SKY México 303
Dish Network (United States)[citation needed] 849 (Miami only)[citation needed]
Cable
NET TV (Brazil) 100 (SD)
600 (HD)
Streaming media
OneLink Communications Channel 60

Discovery Kids Latin America is a cable television channel owned by Discovery Communications and headquartered in Miami, Florida, which started as a programming block on the Latin American version of Discovery Channel. It is the only Discovery channel to feature its own mascots.

The channel is divided into five feeds:[1] Argentina, Colombia, Mexico, Brazil, and the rest of Latin America.

History[edit]

1996–2003[edit]

The channel was launched on November 1, 1996. Programming was aimed for older children and teens, including Ghostwriter, Popular Mechanics for Kids, and Cyberkids. In 2002, preschool programming was added for preschoolers. Programming for young children aired round-the-clock on weekdays, while series for teens aired only on weekends.

2003–09[edit]

On January 6, 2003, the channel changed its programming to target mainly pre-schoolers and dropping all teen series completely, airing programs for young children round-the-clock seven days a week. On March 8, 2005, the channel introduced Doki, a dog who would become the official mascot of the channel. In 2008, Doki was accompanied by Mundi, a female anthropomorphic ladybug who serves as his best friend; the channel had previously introduced characters who are Doki's friends, including Gabi, Oto, Fico, and Anabella.

2009–16[edit]

On March 30, 2009, the channel radically changed its logo, and adopted new programming, bumpers and schedules.[2] Another image renovation was adopted on April 15, 2013. This coincided with the premiere of the new series Doki: The Series. New bumpers and schedule changes was part of this rebranding. [3] However, Pac-Man and the Ghostly Adventures was added by October 2015.

2016–present[edit]

On April 1, 2016, Discovery Kids got a new logo for celebrate of channel's 20th anniversary.

Programming[edit]

Live events[edit]

  • La Ronda de Discovery Kids: The channel organized live events called La Ronda de Discovery Kids (The Discovery Kids Tour), where "Doki", the channel's mascot, along with characters from the series visited some cities and make performings. The last event with that name was in 2008, however, the channel still organizes events on Latin American cities from time to time. In 2009 was another similar project called Exploration which delt with the environment, In 2010 was made only in Mexico a similar event called En sus marcas, listos, ya (On your marks, get set, go!) In July, August, and September 2012, They were performings event title Expreso Discovery Kids (Discovery Kids Express) in city of Mexico and Venezuela.[4]

See also[edit]

References[edit]

External links[edit]