Downhill Battle

From Wikipedia, the free encyclopedia

Downhill Battle is a non-profit organization based in Worcester, Massachusetts. It was founded by Nicholas Reville, Holmes Wilson, and Tiffiniy Cheng in August 2003.[1][2]

Downhill Battle is known for its argument that the four major recording labels have an oligopoly that is bad for both musicians and music culture. It also believes that filesharing can strengthen the role of independent record labels in the music industry, and they help produce software that helps independent artists and journalists reach a wider audience. The group supports what they call "participatory culture" where everyone is a part of creating and sharing art and music.[3][4]

Downhill Battle are also known for their projects such as Grey Tuesday, Eyes on the Screen, Banned Music, Peer-to-Peer Legal Defense Fund, and more. Downhill Battle made Spin Magazine's Top 100 moments that rocked the world at #81 for the moment when Downhill Battle launched Grey Tuesday and the Grey Album went viral.[2][5][6]

The Downhill Battle team also founded the Participatory Culture Foundation (PCF) and Fight for the Future, a freedom of speech and privacy advocacy organization. PCF also has a set of Participatory Politics projects, including a politics news site and a messageboard service that has been a gathering space for self-organizing.[7][8] was down for an extended period of time but as of October 16, 2011, had been reactivated.


  • Blog Torrent, a BitTorrent client.[9]
  • Local Ink, first public tool for sending letters to local papers by zipcode with a user interface.
  • Conversate, a pre-Facebook website for ad hoc sharing and discussion of links, media, email messages, anything, etc. with any grouping of friends, and acquaintances


  1. ^ Zimmermann, Patricia (October 1, 2019). Documentary Across Platforms: Reverse Engineering Media, Place, and Politics. Indiana University Press. p. 20. ISBN 9780253043498. Retrieved July 27, 2020 – via Google Books.
  2. ^ a b "COVER: Activism in action: grassroots movements in Worcester". Worcester Magazine. July 20, 2017. Retrieved July 27, 2020.
  3. ^ Andrews, Sean (September 9, 2016). Hegemony, Mass Media and Cultural Studies: Properties of Meaning, Power, and Value in Cultural Production. Rowman & Littlefield. p. 29. ISBN 9781783485574. Retrieved July 27, 2020 – via Google Books.
  4. ^ Meyers, Jessica (February 19, 2015). "Group from Mass. helped shift net neutrality fight". The Boston Globe. Retrieved July 27, 2020.
  5. ^ Montgomery, Kathryn (2007). Generation Digital: Politics, Commerce, and Childhood in the Age of the Internet. MIT Press. p. 204. ISBN 9780262134781. Retrieved July 27, 2020 – via Google Books.
  6. ^ Anderson, Stacey (February 20, 2012). "Week in Rock History: Brian Wilson Performs the Premiere of 'Smile". Rolling Stone. Retrieved July 27, 2020.
  7. ^ Lee, Edward (2013). The Fight for the Future: How People Defeated Hollywood and Saved the Internet (For Now). Lulu. p. 20. ISBN 9781304583611. Retrieved July 27, 2020 – via Google Books.
  8. ^ Doctorow, Cory (April 13, 2005). "Participatory culture: Downhill Battle's TV-killing software project". Boing Boing. Retrieved July 27, 2020.
  9. ^ Veiga, Alex (December 20, 2004). "File-Sharing Tool Gaining Users". Los Angeles Times. Retrieved July 27, 2020.

External links[edit]