|Product type||Personal computers|
|Owner||Acer Inc. (2007–2013)|
|Discontinued||January 17, 2013|
|Previous owners||Gateway, Inc. (2004-2007)|
|Founder||Lap Shun Hui|
eMachines was founded in September 1998 by Lap Shun Hui as a joint venture of South Korean companies Korea Data Systems and TriGem. The company sold PCs at prices of $399 or $499, all without a monitor.
In November 1999, the company acquired Free-PC, which had previously given away free computers in exchange for advertising.
In March 2000, at the peak of the dot-com bubble, the company became a public company via an initial public offering, raising $180 million. By that time, the company had sold 2 million computers, but had lost $84.5 million in the previous year on $815 million in sales and a 4% profit margin. Shares fell 8% in their debut. At that time, major shareholders included AOL with a 6.4% stake and Bill T. Gross with a 12.4% stake.
In January 2002, Lap Shun Hui acquired the company for $161 million.
In December 2003, the company released the T6000 desktop, the world's first mass-marketed AMD Athlon 64-based system, retailing at US$1,299. The systems were primarily sold through Best Buy stores, but the PCs were also available online.
In March 2004, the company was acquired by Gateway Inc. for 50 million shares of Gateway common stock and $30 million cash. Wayne Inouye, CEO of eMachines, became CEO of Gateway, replacing founder Ted Waitt.
In October 2007, Acer Inc. acquired Gateway.
On January 17, 2013, the eMachines brand was discontinued.
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