Eat Sleep Play

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Eat Sleep Play Inc.
IndustryGame development
PredecessorIncognito Entertainment
FounderScott Campbell
David Jaffe
DefunctJune 26, 2017 (2017-06-26)
FateMoved to Avalanche Software
SuccessorAvalanche Software
HeadquartersSalt Lake City, Utah, USA
Key people
Scott Campbell (CEO)
ProductsTwisted Metal

Eat Sleep Play, Inc. was an American video game developer, formed in 2007 by Scott Campbell and David Jaffe, director of the Twisted Metal series and God of War. Eat Sleep Play entered into an exclusive platform deal with Sony requiring the completion of either three console/handheld games or three years of development time,[1] with plans to release its first original game in 2010. The first game released by Eat Sleep Play was a port of the PSP game Twisted Metal: Head On that was retitled as Twisted Metal Head-On: Extra Twisted Edition for PlayStation 2 and was not one of the three game console exclusive deal.

Following his work on Sony Computer Entertainment Santa Monica's God of War (PS2), Scott and Jaffe expressed a desire to focus on smaller-scale, more personal games. They then directed the PlayStation Network game Calling All Cars! (PS3), developed by Incognito.

The company was stationed in Salt Lake City, Utah, USA. The team was largely composed of original members of SingleTrac who made the first two Twisted Metal games.[2]

During E3 2010, Scott and Jaffe announced the new Twisted Metal game that their team was working on at Eat Sleep Play.[3]

Since Jaffe's resignation in 2012, Eat Sleep Play has moved into mobile game development. In partnership with Zynga the companies have released Running With Friends, Looney Tunes Dash!, and most recently, Ice Age Arctic Blast.

In late 2016, they joined the VR start-up castAR. On June 26, 2017, Eat Sleep Play was shut down along with castAR when it laid off staff and closed its doors and moved to Avalanche Software.[4]


Title Platform(s) Release date(s)
Twisted Metal: Head On: Extra Twisted Edition PlayStation 2
  • NA: February 5, 2008
Twisted Metal PlayStation 3
  • NA: February 14, 2012
Running With Friends iOS, Android (as Stampede Run)[5]
  • NA: May 8, 2013
Looney Tunes Dash! iOS, Android
  • NA: Dec 17, 2014
Ice Age Arctic Blast iOS, Android
  • NA: July 20, 2016
Cars vs Bosses iOS, Android
  • NA: February 1, 2017


  1. ^ "@Davidscottjaffe - Twitter". 2012-02-07. Retrieved 2012-02-07.
  2. ^ Navigating A Crossroads: David Jaffe Talks, Gamasutra, January 28, 2008.
  3. ^ Jaffe, David (June 15, 2010). "Surprise! Twisted Metal Coming to PS3". PlayStation. Retrieved May 11, 2018.
  4. ^ Crecente, Brian (June 26, 2017). "Former Valve initiative CastAR shuts down". Polygon. Vox Media. Retrieved June 27, 2017.
  5. ^ "Archived copy". Archived from the original on 2015-11-09. Retrieved 2014-12-19.{{cite web}}: CS1 maint: archived copy as title (link)