Einstein Bros. Bagels

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Einstein Bros. Bagels
IndustryQuick-casual[1] restaurant
FoundedDecember 1995; 27 years ago (1995-12)
Golden, Colorado, U.S.
HeadquartersLakewood, Colorado, U.S.
OwnerJAB Holding Company
ParentEinstein Noah Restaurant Group, Inc.[1]

Einstein Bros. Bagels is an American chain that specializes in bagels and coffee. In 1996, Berkeley-based Noah's Bagels was bought out by Einstein Bros. Manhattan-based New World Coffee, which bought out Manhattan Bagel in 1998, bought out Einstein Bros. in 2000 post-bankruptcy.

In the 1990s, Einstein Bros. had bought out retail bagel chains from regions around the US without bagel traditions: Offerdahl's Bagel Gourmet, Bagel & Bagel, Baltimore Bagel, and Brackman Brothers.


Einstein Bros. was created by the chain restaurant corporation Boston Chicken (now Boston Market) in 1995, as a way to market breakfast foods. The chain is now owned by Einstein and Noah Corp., a wholly owned subsidiary of Einstein Noah Restaurant Group, Inc.[1]

Boston Chicken, Inc. originally formed the Einstein and Noah Bagel Corporation as Progressive Bagel Concepts, Incorporated (PBCI) in March 1995, when it purchased four retail bagel chains, all located in regions of the United States that did not have longstanding bagel traditions. These companies included Offerdahl's Bagel Gourmet, Incorporated (Fort Lauderdale), Bagel & Bagel, Incorporated (Kansas City), Baltimore Bagel (San Diego), and Brackman Brothers, Incorporated (Salt Lake City). Each found that their stores were similar in that they offered both original and new bagel flavors in wealthy neighborhoods where the customers had relatively little previous exposure to bagels.[2]

Noah's Bagels was founded in 1989 by Noah Alper on College Avenue in Berkeley, California.[3] In 1996, the chain of 38 stores was sold to Einstein Bros. for $100 million.[4]

New World Coffee was founded in the early 1990s by Ramin Kamfar, an investment banker who left his finance career to open a coffee shop.[5] It bought Manhattan Bagel out of bankruptcy in 1998.[6] The combined company purchased Chesapeake Bagel Bakery in 1999 when that chain had 89 stores, giving Manhattan approximately 350 locations.[7]

Noah's Bagels was bought out by Einstein.

In 2000, Einstein Bros. filed for bankruptcy, having loaned too much money to franchisees.[5] After it declared bankruptcy, New World Coffee, which had earlier attempted an unsuccessful hostile takeover, bought the company out of bankruptcy for $190 million.[8]

In 2014, Einstein Noah Restaurant Group was acquired by JAB Holding Company and BDT Capital Partners.[9]

On August 5, 2021, Einstein Bros. announced that it had merged with Panera Bread and Caribou Coffee to form Panera Brands.[10]

See also[edit]


  1. ^ a b c "Einstein Noah Restaurant Group, Inc. -- Welcome". Archived from the original on July 15, 2015. Retrieved July 14, 2015.
  2. ^ Portable, versatile, tasty: Reasons we like our bagels Bakery' s offerings include nontraditional chocolate chip The Dallas Morning News – Wednesday, November 13, 1996 Author: Kendall Morgan, Staff Writer of The Dallas Morning News
  3. ^ Annie Sciacca (February 8, 2018). "East Bay-born Noah's Bagels eyes a comeback". Mercury News.
  4. ^ Ilana DeBare (December 9, 2009). "Bagel firm founder tells what Noah would do". San Francisco Chronicle.
  5. ^ a b Kelly Pate (July 2, 2001). "Former Investment Banker's Coffee Shop Grows into Largest U.S. Bagel Chain". Denver Post.
  6. ^ "New World Coffee buys Manhattan Bagel". United Press International. July 29, 1998. Archived from the original on September 14, 2011.
  7. ^ "Homegrown Chesapeake Bagel to Get New Owner". Washington Post. July 28, 1999.
  8. ^ Terry Brennan (June 4, 2001). "New World wins fight for bagel maker". The Daily Deal.
  9. ^ Alden, William (September 29, 2014). "Bagel Maker Einstein Noah Sold to German Firm for $374 Million". The New York Times. Retrieved January 18, 2015.
  10. ^ Ruddy, Edward (August 5, 2021). "Panera Bread, Caribou Coffee and Einstein Bros. Bagels Unite as Panera Brands, Creating a Best-in-Class, Market Leading Fast Casual Platform". www.businesswire.com. Retrieved November 9, 2021.

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