In an interview Liv Kristine gave with Brave Words And Bloody Knuckles in 2006, she was quoted as saying "When it comes to music, doing one thing is not enough. I've got a lot of different sources of musical inspiration, and I know that doing one thing is easy and saves time, but I wouldn't know what I would do with all my ideas and dreams if I went that direction. I have to bring them to life somehow, so doing a solo project is a way of being creative. With me, the creative process is an ongoing thing, so it really comes down to the planning. My husband (Atrocity frontman/producer Alex Krull) and I have the same profession, I have a fantastic mother-in-law, and I'm also able to close the door when I leave the studio or tour bus. Time off is time off and work is work, and I enjoy both."
The album received mixed reviews. In an early 2007 issue of Terrorizer Magazine, it got 2 of 10, and the reviewer called it "Euro-pop bilge". But Brave Words & Bloody Knuckles thought differently, calling it "a melancholic pop-rock album geared towards a non-metal audience. While it does have commercial potential-particularly on the European market- it is also a surprisingly strong multi-faceted piece of work well distanced from the Britney Spears/P!nk/Jessica Simpson formula."