Equinox (MLM)

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IndustryMulti-level marketing
Founded1991; 29 years ago (1991)
FounderBill Gouldd
Defunct2001; 19 years ago (2001)
United States

Equinox International was a multi-level marketing company founded in 1991 and headed by Bill Gouldd.[1] In 1996, Equinox was listed #1 on Inc Magazine's list of the 500 fastest-growing private companies in the United States.

Shortly after, the company's founder came under scrutiny for a number of improprieties and illegal acts after numerous individuals filed criminal and civil complaints.[citation needed]

On 25 April 2000, the Federal Trade Commission issued a notice that Equinox International settled a court case with a penalty of $40 million in restitution.

Equinox International dissolved in 2001.[citation needed]


  1. ^ Donna Fenn. "Fast-Sinking Star". Inc. magazine. Retrieved 2009-07-06.