Evan Rosen

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Evan Rosen
New York, New York, U.S.
Alma materUniversity of Michigan
Occupation(s)Author, Speaker, Strategist, Journalist

Evan Rosen is an American author, speaker, business strategist, blogger, and journalist. He is Executive Director of The Culture of Collaboration Institute[1] and Chief Strategist of Impact Video Communication, Inc., which he co-founded.

Rosen is the author of The Culture of Collaboration series of books. The first book in the series is The Culture of Collaboration (ISBN 978-0-9774617-0-7), a Gold Medal Winner in the Axiom Business Book Awards.[2] The second book in the series is The Bounty Effect: 7 Steps to The Culture of Collaboration (ISBN 978-0977461776).[3] The Bounty Effect includes a back-cover endorsement from Steve Wozniak, co-founder of Apple.[4]


The Culture of Collaboration shows how collaboration creates business value and demonstrates how collaborative culture is changing business models and the nature of work. Terms Rosen coins in the book include mirror zones, which are time zones that are opposite or nearly opposite, and the Ten Cultural Elements of Collaboration.[5] Companies used as examples in the book include Boeing, Toyota, The Dow Chemical Company, Procter & Gamble, BMW, Mayo Clinic, Myelin Repair Foundation, Industrial Light & Magic and DreamWorks Animation.[6] According to a review by the Axiom Business Book Awards, “Whether it is dealing with the changing trends of business or the basic cultural elements that enable collaboration, Rosen is able to offer insight on every situation.”[7] According to a profile of Rosen in the MIT Technology Review, “American society, says Rosen, encourages individualism and a star system, which inhibits the very collaboration that he maintains can make companies more effective.”[8]

The Bounty Effect: 7 Steps to The Culture of Collaboration provides a framework for replacing obsolete Industrial Age organizational structures based on command-and-control with collaborative organizational structures designed for the Information Age.[9] The book gets its name from the mutiny that occurred on the H.M.S. Bounty in 1789. Rosen uses the mutiny to illustrate how exigent circumstances compel companies, governments and organizations to change their structures from command-and-control to collaborative.[10] According to a review in Publishers Weekly: “In his book, Rosen, an internationally recognized collaboration and communication strategist, presents seven steps to establishing a collaborative culture within an organization, moving away from the Industrial Age mentality to one better suited for the Information Age.”[11]

Rosen is also the author of Personal Videoconferencing (Manning/Prentice Hall, 1996, ISBN 978-0-13-268327-2), the first book on PC-based videoconferencing. In the book, he coined the word collabicate, which means to collaborate and communicate.[12]


Rosen delivers keynote speeches globally at corporate and government events such as the National Conference on Clinical Research in Gothenburg, Sweden and the Tagetik User Conference in Lucca, Italy.[13][14] He has also lectured at the Brookings Institution and the Stanford University Center for Professional Development.[15][16] On the sixth anniversary of the 9/11 terrorist attacks, Rosen delivered a speech on how to adopt cross-agency collaborative culture and processes to the United States Intelligence Community at the Office of the Director of National Intelligence (ODNI).[17]

Rosen’s work has been featured in The Wall Street Journal, Investor's Business Daily, Bloomberg BusinessWeek, Forbes, The Washington Post, MIT Technology Review, CIO Magazine, IndustryWeek, NetworkWorld, InformationWeek, Workforce, The Washington Times, Executive Travel, Talent Management, Computerworld Canada, Leader to Leader, CableWorld, Communication World, Sales and Marketing Management, InfoWorld Netherlands, TechWorld United Kingdom, Exame Magazine of Brazil,[18] and he has appeared on CNN, CBS News, CNBC's "Collaboration Now" primetime special[19][20] and on numerous local television and radio broadcasts. Rosen's "Collaboration" columns have appeared on Bloomberg BusinessWeek.com[21] He also writes The Culture of Collaboration® blog.

Rosen spent his early career reporting on Silicon Valley and the automobile industry for television stations. He has held news positions at KICU-TV in San Jose, WTOL-TV in Toledo, WABC-TV in New York, WXYZ-TV in Detroit, KODE-TV in Joplin, Missouri, and WCBN-FM in Ann Arbor.[22]

He holds a B.A. in history from the University of Michigan -Ann Arbor where he was news director and a member of the board of directors of the Campus Broadcasting Network. He is also a graduate of Horace Mann School in New York City[23] where he was executive editor of The Record.


  1. ^ Bloomberg BusinessWeek columnists
  2. ^ Announcing the Results of the First Annual Axiom Business Book Awards. Independentpublisher.com
  3. ^ Mihlrad, Leigh (June 1, 2013). "Review of The Bounty Effect: 7 Steps to The Culture of Collaboration." Library Journal.
  4. ^ McKibbin, Adam (October 7, 2013https://www.technologyreview.com/2011/03/17/196300/collaborating-takes-more-than-technology
  5. ^ Rud, Olivia Parr (April 27, 2009). Business Intelligence Success Factors. John Wiley & Sons, p. 67
  6. ^ Russell, Joyce E.A. (October 28, 2012). "Career Coach: Collaboration Among Competitors Can Be Useful". The Washington Post.
  7. ^ Axiom Bhttps://axiomawards.wordpress.com/2008/07/08/the-culture-of-collaboration/usiness Book Awards Review of The Culture of Collaboration
  8. ^ Profile of Evan Rosen in MIT Technology Review "Collaboration Takes More Than Technology" by Lee Gomes
  9. ^ Review of The Bounty Effect: 7 Steps to The Culture of Collaboration (May 20, 2013). Publishers Weekly.
  10. ^ Srodes, James (November 19, 2013). "Review of The Bounty Effect." The Washington Times
  11. ^ Review of The Bounty Effect: 7 Steps to The Culture of Collaboration (May 20, 2013), Publishers Weekly
  12. ^ Barlow, Janelle et al (October 2, 2002). Smart Videoconferencing: New Habits for Virtual Meetings. Berrett-Koehler Publishers.
  13. ^ National Conference on Clinical Research 2015-Keynote Speakers,” web site of Gothia Forum for Clinical Research
  14. ^ Tagetik Introduces the CPM ® Evolution: 400 Participants Across the World Attended the Company's 2010 User Conference,” (September 28, 2010), PR Newswire
  15. ^ Srodes, James (April 27, 2008). “Business in Books: The Good and Not-So,” The Washington Times.
  16. ^ Biography of Evan Rosen
  17. ^ Rosen, Evan (June 3, 2012). The Bounty Effect: 7 Steps to The Culture of Collaboration. Red Ape Publishing, p. 9.
  18. ^ Biography of Evan Rosen.
  19. ^ Video clip of CNBC's primetime special
  20. ^ Goldman, Beth (October 14, 2008).“CNBC Presents Collaboration Now, A Five-Part Primetime Global Series,” CNBC News Release
  21. ^ Bloomberg BusinessWeek columnists
  22. ^ Who's Who in America (2009), 63rd Edition.
  23. ^ “Horace Mann School in New York City” “Bookshelf,” Horace Mann Magazine, Spring, 2014.

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