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Exactis is a data broker.


Exactis became notable in June 2018, after a discovery by cybersecurity researcher Vinny Troia [3] detailed how the organization made nearly 340 million detailed records about individual people available on a publicly accessible server,[2][4][5] leaving those people at heightened risk of being impersonated, profiled or otherwise exploited through social engineering.[1]

Exactis had reportedly accumulated some or all of its information without the knowledge or explicit consent of the data subjects.[1]


  1. ^ a b c "Marketing Firm Leaked Database With 340 Million Records".
  2. ^ a b "Exactis said to have exposed 340 million records in massive leak". 28 June 2018.
  3. ^ "Marketing Firm Leaked Database With 340 Million Records". WIRED. Retrieved 2018-10-09.
  4. ^ "A New Data Leak Reportedly Exposed 230 Million Americans' Personal Information".
  5. ^ Paul, Kari. "What is Exactis—and how could it have leaked the data of nearly every American?".